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Adobe Takes Creativity Mobile at MAX 2014
New Delhi, India, Oct. 8, 2014: At Adobe MAX 2014, a leading global creativity conference, Adobe (Nasdaq:ADBE) today said it is shipping a release of Creative Cloud that transforms how creatives work across desktops and devices. This major release includes significant feature updates to 13 essential CC desktop tools that link to a new family of integrated mobile apps.
In addition, the latest versions of Photoshop CC and Illustrator CC include breakthroughs in Touch support for Microsoft Windows 8 and Surface Pro 3. Central to this release is an all-new Creative Profile that drives deep connections between CC desktop tools and 9 new mobile apps that extend the power of the Photoshop, Lightroom, Illustrator and Premiere franchises onto mobile devices.
Adobe also launched a public beta of a Creative SDK that enables the delivery of mobile apps that connect to Creative Cloud, kick-starting a new era of third party app innovation for creative developers. The company also introduced Creative Talent Search, connecting creatives around the world with job opportunities from top brands and companies.
“The pace of innovation continues to accelerate with Creative Cloud and today we are introducing a new family of mobile apps that are deeply integrated with flagship CC desktop tools, like Photoshop and Illustrator, and taking mobile devices into the creative mainstream,” said David Wadhwani, senior vice president, Digital Media, Adobe. “Also, new capabilities, such as Creative Talent Search, show that Creative Cloud is evolving into an increasingly powerful resource for our millions of members.”
This Creative Cloud release includes a new Creative Profile that connects creatives to their work, to the assets they use to create, and the communities that matter to them – no matter where they are. Files, photos, colors, brushes, shapes, fonts, textstyles, graphics, and any other assets are always at their fingertips. This new Creative Profile moves with creatives from app-to-app, and device-to-device, so assets automatically appear when they need them, in the right context.
This release includes radical new connections between essential CC desktop tools and a new family of mobile apps that extend the power of Photoshop, Illustrator, Premiere Pro and Lightroom onto mobile devices.
Adobe also introduced a new category of “capture” apps to create designs and bring them into creative workflows:
These mobile apps work with all Creative Cloud plans, giving everyone — from freelancers, to creatives in large organizations — access to all the benefits of a deeply integrated mobile and desktop workflow, connected via their Creative Profile. Adobe also launched the public beta of a Creative SDK that powers the delivery of new 3rd party mobile apps that connect toCreative Cloud. Adobe Creative SDK is available at: creativesdk.adobe.com.
This Creative Cloud release includes powerful new features for Adobe’s flagship creative desktop tools.
Adobe also launched Creative Talent Search today. Talent Search connects creatives across the globe with job opportunities from top brands and companies. Hiring managers using Talent Search are able to use advanced discovery tools to find the right talent for their job – for example, finding experts in Photoshop, who live in a specific city, and have worked in automotive design is easier than ever. Custom algorithms recommend candidates for roles and get smarter the more a recruiter uses the system. Also, public postings will advertise job opportunities to the millions of creatives on Behance.
Pricing and Availability
Today’s updates to Creative Cloud are expected to be available to Creative Cloud members by the end of the day as part of their membership at no additional cost. The new and updated mobile apps are free to everyone. To join Creative Cloud, special promotional pricing is available to customers who own Adobe Creative Suite 3 or later. Membership plans are available for individuals, students, photographers, teams, educational institutions, government agencies and enterprises.
