#adjusting prices

Setting Any Price Partitions Humanity

When you set a price on a product or service, you are immediately partitioning your potential customers into two groups:

A. Those who can afford your product or service

B. Those who cannot afford it

Notice that these two groupings are completely separate from the two groups that are actually important to you:

1. Those who are interested in your product/service and want  it

2. Those who do not…