Eben Paga: One Of The Best Investments To Accelerate Your Business
As you accelerate your business, it begins to occur to you that there are things you can be doing in yourĀ
business to produce even more value than youāre producing now - which will translate into increasedĀ
sales, growth and profit. New opportunities turn up, new ways to create value emerge, and new ways toĀ
get customers manifest.
And then you realize that thereās just one ālittle problemā with these new opportunities: YourĀ
schedule is already full, and you donāt have time to pursue them. The only way to āgraduateā to the nextĀ
level in your business is to delegate some of the things youāre already doing to others. This will free upĀ
your time to actively pursue the higher-value work, and leverage your efforts up to the next level ofĀ
results and rewards.
When I started my business selling eBooks and information products online, I did everything myselfĀ
for the first several months. I made the website, dealt with the web hosting, answered all the customerĀ
service emails - everything. After a few months of this, I realized that I was spending about 20 hours perĀ
week doing āadministrativeā stuff like customer service, checking stats, and managing payments.
It was valuable to be doing everything myself, because it really kept my finger on the pulse of whatĀ
was working, what wasnāt working, how much customers felt about what they were buying, etc. But itĀ
was also limiting, because I started to have much bigger opportunities that I couldnāt take advantage of...Ā
and I didnāt have the time for them. Having one product was great, but what about making the next one?Ā
Having one way of getting leads was great, but what about adding another one? (As a note, when IĀ
released my second product about a year after starting my business, my sales doubled that day - andĀ
stayed doubled, and when I added my next main āpillarā of getting customers, my business also grewĀ
dramatically - this stuff is a big deal.)
The first person I hired was a virtual assistant, who came to work for me part-time, doing all of theĀ
administrative work. For less than $10 an hour, I had someone take about 20 hours per week worth ofĀ
work from me. This gave me several hours per day to do things like test new marketing, create value forĀ
my customers, get new partners to sell my products, and other higher-value activities.
I estimate that the higher-value work that I had available to do was making me in the neighborhoodĀ
of $50-$100 per hour or more, and I ābought backā my time for less than $10 per hour with the virtualĀ
assistant. Thatās an amazing return on investment. As my business grew, I hired more people to myĀ
team - all working from home - and wound up growing my company to the multi-million dollar per yearĀ
level. Eventually, I had over 50 team members, all working 100% virtually, running a business doing tensĀ
of millions of dollars in sales per year.
A quick disclaimer: Weāre going to talk about hiring people and managing them in this report. Iām notĀ
an attorney, and I almost definitely donāt live in your city or state - and possibly not even your country.Ā
There are laws that govern hiring people, and you should read up on them to make sure youāre notĀ
violating any of them. Donāt discriminate, and always treat people with respect. Anything you use fromĀ
this report is your responsibility, and itās your responsibility to do your legal homework before you hireĀ
anyone.
Read More About Delegating, Hiring & Outsourcing Here: Delegating With Accelerate
