#aatribe

From Studio to Stage — Chloe

Beats by day. Sets by night.

Chloe’s world runs on sound, rhythm, and late hours. From long studio sessions to live performances, creativity never really switches off. Her approach is simple—keep things low-key, practical, and ready for whatever the night brings.

Clean fits. Comfortable basics. Pieces that move easily from headphones on to lights up.

From Strategy Sessions to Coastal Sunsets — Lily’s Everyday Uniform

Lily moves between campaign strategy meetings and coastal walks without missing a beat. As an Advertising Account Director based in Manly, her days are built around ideas, collaboration, and turning creative thinking into measurable results.

What drives her is challenge. The kind that sharpens perspective. The kind that turns a concept into something real.

Outside the office, she resets by being outdoors — long coastal walks, open trails, fresh air. That balance between focus and freedom shapes not only her mindset but her style too.

Polished. Practical. Intentional.

American Apparel® basics 1304 Long Sleeve Crew Neck T-shirt are her daily go-to. Clean silhouettes that feel professional without being restrictive. Pieces that transition seamlessly from desk to downtime. Comfort that supports long days without sacrificing presence.

Jake — Musician, Manly 🎸

For Jake, everything starts with sound. Writing, performing, collaborating — music is how he connects and communicates. Long hours in the studio, late nights on stage, and everything in between demand clothing that doesn’t get in the way.

That’s where the basics come in. Clean lines, reliable comfort, and pieces that move easily from studio sessions to live sets. American Apparel® staples 1301 Unisex Heavy T-shirt form a quiet foundation, letting the focus stay where it belongs — on the music.

Amy — Writer, Fairlight 🖋️

Words are Amy’s craft. From shaping thoughtful stories to refining lines of poetry, her days revolve around creativity, focus, and expression. Writing is more than a routine for her — it’s how she connects ideas, emotions, and people.

When she steps away from the page, Amy finds inspiration along the coast. Long walks by the water, a notebook in hand, and quiet moments outdoors fuel her next piece.

Her style mirrors her process: simple, functional, and distraction-free. American Apparel® basics (1301 Heavyweight Cotton Crewneck T-Shirt) form the foundation of her everyday wardrobe — comfortable pieces that let her move, think, and create without interruption.

Life in Motion

Doon is always on the move. Between modelling and riding through Marrickville on two wheels, his days are shaped by momentum, curiosity, and a love for the city.

Staying active is what drives him. Exploring new streets, finding his rhythm, and keeping life simple while staying in motion. His style reflects that mindset. Effortless, functional, and comfortable enough to move through the day without slowing down.

Meet Kaelan.

An event organiser and producer based in Newcastle, Kaelan is the calm presence behind packed schedules, moving parts, and last-minute changes. He thrives where precision meets pressure, keeping everything on track while the crowd only sees the final moment.

When the lights go down, his focus shifts. Music, travel, and time with friends help reset the pace and spark ideas for what comes next. His style mirrors that balance, simple, adaptable, and built to move easily from work mode to downtime.

Built to Move — Jonti

Meet Jonti, sprint coach and AA Tribe member, whose daily routine revolves around speed, strength, and constant movement.

From track sessions to outdoor training, Jonti stays in motion—and his style reflects it. Practical, performance-ready pieces that move with him from one session to the next, without slowing him down.

Joe — Surfboard Shaper & Designer, Burleigh Heads 🏄‍♂️

Covered in foam dust and surrounded by half-shaped boards, Joe spends his days chasing balance — between form, function, and flow. A surfboard shaper and designer from Burleigh Heads, he works a few blocks from the ocean, shaping every curve by hand and feel.

His approach to life mirrors his craft — purposeful, minimal, and built to last. When he’s off the tools, Joe keeps it simple with American Apparel® basics — comfortable, timeless, and ready for whatever the day brings.