How to fix 404 error reports in WordPress? For the most of your visitors are 404 error reports disturbing and maybe a reason to leave your website. For yourself as the 404-error-reports-150x150website owner, a 404 error report should help you to resolve problems. A “404 – not found” is a sign for a broken link and might harm your website. The best solution would be if there is no 404 error or a broken link. Why should you care about 404 errors? As already mentioned before, if a visitor has followed a link to your website and the particular webpage ends into a 404 error, the visitor might leave your website and will never come back. But there is more… Incoming broken links Just imagine your websites has got a link from an important website and this link will end into page that doesn’t exists. Because the link is broken, the link doesn’t help your website ranking in Google. Outgoing broken links If your site has broken links, a search-engine like Google might penalize your site’s ranking because the GoogleBot can’t follow the links. This sounds crazy and there will nothing happen if your site gets only a view 404 error reports, but if your site has a lot of them the GoogleBot might think that these parts of your sits are abandoned and less valuable. It’s important to keep the number of broken link low!