Smarter Computing

“We were extremely impressed with the Flex System solution that the IBM team presented to us,” says Jacobsson. “After seeing a proof-of-concept Flex System environment first hand, we were confident that the solution offered the capabilities we needed, and that the IBM team had the combination of technical expertise and deep industry experience required to ensure a successful implementation.”

[View the story "IBM Systems & Technology Executive Summit 2012" on Storify]

IBM Systems & Technology Executive Summit 2012 #IBMes12

A two day IT analyst event discussing the evolving requirements for IT infrastructure in the new era of computing. 50 analysts from around the world meeting up in Greenwich, CN, with 50 IBM executives.

Storified by Karl Roche · Wed, Nov 07 2012 17:58:56

Day One General Session with Rod Adkins and Ambuj Goyal

Highlight of every fall is the #IBM STG Analyst event - Rod Adkins always brings his best game #ibmES12dvellante

Missing #IBMes12 for first time in years. The only historical constant in enterprise IT is IBM. Hard pressed to find better managed tech co.Matt Eastwood, IDC

Rod Adkins, Senior VP, IBM Systems & Technology Group Smarter Computing in the New Era of IT

Looking forward to Rod's pitch on Smarter Computing - will share notes with Nancy P and Doug B after #IBMSTGGary Barnett

#ibmes12 - #Bigdata ready infrastructure provides shared access to trustworthy info, actionable insight, max availability of biz insightDave Reinsel, IDC

IBM getting stunning growth in Growth Markets #IBMSTGGary Barnett

WOW... over 1000 Pureflex systems shipped to more than 40 countries since lanuch #ibmstgGary Barnett

#IBMes12 - over 1000 PureFlex and Flex systems shipped to more than 40 countriesDave Reinsel, IDC

2 yrs ago Adkins hinted at integrated systems - IBM was late to that party but came in w/the heavy artillery #ibmES12 #puredvellante

#IBMes12 -IBM STG was granted 2,850 patents in 2011mHingley

#ibmes12 - Texas Memory Systems acquisition can create new system types with flashmHingley

Live at #IBMes12Karl Roche

#IBMes12 - IBM touting efficiency of its storage with real time compression, one big reason for customer adoption, IBM storage growthDave Reinsel, IDC

#ibmes12 Rod Adkins - 155 new zEnterprise customers since launch 2 years agoPhil Murphy

PureSystems is IBM's secret weapon for integrated systems with repeatable patterns based on best practices.#IBMES12Judith Hurwitz

#IBMes12 - IBM looking to have 2,800 sellers certified on PureSystems in 2013Dave Reinsel, IDC

Impression from Rod's pitch - Momentum, Investment, FocusGary Barnett

#IBMes12 - more aggressive and higher-value GTM comingmHingley

#ibmes12 IBM's Rod Adkins pegs the raw energy wasted by the low X86 utilization levels at $4 billion - WOWPhil Murphy

Ambuj Goyal, General Manager, Development & Manufacturing, STG The Evolution of the Data Center: IBM’s Point of View

Ambuj Goyal to Rod Adkins - "Thanks for the $3Bn / year"..Gary Barnett

Ambuj Goyal at #IBMes12 http://instagr.am/p/RvWUS5grb8/Karl Roche

Ambush Goyal - investments have to be done a decade in advance. #IBMES12Judith Hurwitz

Capital investment requirements for systems is why it is hard to become a hardware/systems leader. #ibmes12Judith Hurwitz

#IBMes12 - investing in technologies for systems 10 years hencemHingley

#IBMes12 - CFO 'reduce cost, use what you have, meet regulations'mHingley

#IBMes12 - social, mobile and Big Data increases investment in systems of engagementmHingley

WOW... over 1000 Pureflex systems shipped to more than 40 countries since lanuch #ibmstgGary Barnett

Ambuj Goyal "we have to do investments approx 1 decade in advance" #ibmES12<< IBM R&D is REAL R&D, not just incremental product featuresdvellante

Good observation by Goyal - tension for yrs b/tween stdized infr. versus deploying new apps fast - end result is data center inflex #ibmES12dvellante

Of course R&D is risky, which is why acquisitions are so key - luckily IBM has its proverbial act together w/acquisitions #IBMES12dvellante

IBM's RT compression is unique. 50%+ capacity increase for $10K w/no perf. hit - no one else can claim this #IBMES12 http://bit.ly/UkPanYdvellante

#IBMes12 http://pic.twitter.com/mJbXXQDvCarrie Altieri

#IBMes12 - IBM Hortolandia regional dc went from 55 Power and INtel servers to 1 PureFlex - consolidate without migration...mHingley

IBM's own datacentre - from 55 mixed Power and Intel systems to 1 PureFlex system: consolidation without migration. #ibmes12Clive Longbottom

Essentially Goyal put forth a vision to go beyond consolidation to fail in place to devops to a new programming model #ibmES12dvellante

There's always a journey...Goyal's is one of the most well-thought out I've seen for the data center of the future #ibmes12dvellante

IBM data center roadmap centered around systems of engagement. #IBMes12 #ForresterChristopher Mines

Ambuj Goyal closes general session today #IBMes12 http://instagr.am/p/Rvao7JgrfD/Karl Roche

Morning Reception

Just arrived for the IBM Executive Summit and look forward to 1 1/2 days of deep dives for storage. #ibmes12Leah Schoeb

IBM Systems & Technology Executive Summit, 7th November 2012 in Greenwich, USA on Lanyrd: http://lanyrd.com/ckfbq #ibmes12 @ibmeventsLanyrd.com Alerts

#IBM does #storage for small companies http://ibm.co/YegKT8 - if you're at #ibmes12 talk to one of our storage folks to get the detsalisemcneill

IBM Systems & Technology Executive Summit kicks off http://bit.ly/YBsH5G #IBMes12IBM SmarterComputing

IBM Systems & Technology Executive Summit kicks off http://bit.ly/YBsH5G #IBMes12ibmevents

IBM Systems & Technology Executive Summit, 7th November 2012 in Greenwich, USA on Lanyrd: http://lanyrd.com/ckfbq #ibmes12 @ibmeventsLanyrd.com Alerts

[View the story "\"The World is Changing\" IBM Analyst Insights briefing " on Storify]

"The World is Changing" IBM Analyst Insights briefing

IBM held an analyst and influencer briefing at Pennyhill Park, Bagshot, Surrey. The livestreamed part of the event was a keynote by IBM GM, Development & Manufacturing, Ambuj Goyal. With talks from Rado Nikolov Director, PureSystems & Doug Brown VP, Enterprise Systems.

Storified by ibmevents · Tue, Oct 09 2012 06:17:39

Livestream recording of Ambuj Goyal's keynote from Pennyhill Hotel

The World is Changing - IBM Systems PerspectiveLivestream

TweetChat with Ambuj Goyal, General Manager, Development & Manufacturing

Ambuj Goyal (ambuj_goyal) on TwitterInstantly connect to what's most important to you. Follow your friends, experts, favorite celebrities, and breaking news.

@ambuj_goyal thanks Ambuj - my view is that IBM is ahead of Oracle, HP and others in addressing these issuesmHingley

Hi so we have @ambuj_goyal here now.. we will start with our first question soon #ibmsceuIBM SmarterComputing

Question One

Q1 Puresystem: Why now? #ibmsceuIBM SmarterComputing

a1 Distributed technologies are becoming more of a hindrance to business velocity #ibmsceuAmbuj Goyal

a1 Pure reduces the complexity without sacrificing choice and flexibility #ibmsceuAmbuj Goyal

Question Two

In this era of Matrix rather than Vertical Integration, how does the user avoid IBM lock-in? - ##ibmsceu live on http://livestream.com/ibmukmHingley

Q2 Good question @mHingley: In this era of Matrix rather than Vertical Integration, how does the user avoid IBM lock-in? #ibmsceuIBM SmarterComputing

a2 pure flex has choice of processor architectures, hypervisors, operating systems, databases, networking & storage technologies #ibmsceuAmbuj Goyal

Ambuj - starts Q&A session - wants to talk about industry as weel as IBM approach - ##ibmsceu live on http://livestream.com/ibmukmHingley

understanding trends without causing disruption. Change is hard, but must be done - ##ibmsceu live on http://livestream.com/ibmukmHingley

@mHingley Thanks I agree #ibmsceuAmbuj Goyal

Ambuj speaking at Pennyhill #ibmsceu http://twitpic.com/b2iogeKarl Roche

Question Three

what % of complexity is due to the supplier ? puresystems : a mask on IBM's complexity ? #ibmsceuEmmanuel Besluau

Q3 thanks @ebesluau: what % of complexity is due to the supplier ? puresystems : a mask on IBMs complexity ? #ibmsceuIBM SmarterComputing

a3 Distributed computing seems to be the prime contributor to complexity #ibmsceuAmbuj Goyal

a3 There are many suppliers!!!! #ibmsceuAmbuj Goyal

we do not want to lock-in, we do not want to force... IBM is nice in fact ! #ibmsceuEmmanuel Besluau

@ebesluau thanks for your questions Emmaunuel #ibmsceuIBM SmarterComputing

Question Four

Q4 Cloud: what is its greatest gift to an enterprise? #ibmsceuIBM SmarterComputing

a4 Business velocity #ibmsceuAmbuj Goyal

a4 Clients will often sacrifice economics in favor of speed of doing business #ibmsceuAmbuj Goyal

"@ambuj_goyal Business velocity #ibmsceu" the greatest cloud gift to the enterprisePaulo Carvao

sadly that's all we have time for as @ambuj_goyal has to fly to his next meeting #ibmsceuIBM SmarterComputing

Thank you for all the feedback and questions #ibmsceuAmbuj Goyal

Will continue to post reaction to the days event here on Storify

technology factors now above people skills, market, macro-economic, regulatory and globalisation as important external force #ibmsceuClive Longbottom

General purpose private clouds are not very successful. Special purpose private clouds are #ibmsceuPim Bilderbeek

le cloud : cela doit être très rapide et apporter un plus business ; sinon cela n'est pas : idée de A.Goyal #ibmsceuEmmanuel Besluau

Increased focus on security - but how much will orgs pay for it? Expectation of security as table stakes? #ibmsceuClive Longbottom

Software defined data centre - the complete abstraction of the hardware layer from the business logic/data layer - possibly. #ibmsceuClive Longbottom

Converged infrastructure is about consolidating the sprawl of systems into a single chassis #ibmsceuPim Bilderbeek

IBM - new systems will ahve standard stacks and converged infrastructures.. - ##ibmsceu live on http://livestream.com/ibmukmHingley

"recovery-oriented computing" : a normal approach when you design systems says A.Goyal #ibmsceuEmmanuel Besluau

Good presentation by Ambuj Goyal from #IBM on having sys of engagements #IBMSCEUDr. Mitul Mehta

recovery-oriented computing, SDDC, DC OS, data and transactions - ##ibmsceu live on http://livestream.com/ibmukmHingley

another system includes core data and transactions and tradtional dcs - ##ibmsceu live on http://livestream.com/ibmukmHingley

systems of engagement' need 'systems of record - ##ibmsceu live on http://livestream.com/ibmukmHingley

"Cost in data center 68% labor cost 20% only in asset" Ambuj Goyal #ibmsceuSylvie Dias

IDC - 2011 66% of costs are in server management & admin costs - looks like old data to me! - ##ibmsceu live on http://livestream.com/ibmukmHingley

IDC figures - server management and admin costs will be 68% of total IT costs in 2013 - still growing. #ibmsceuClive Longbottom

Consolidating sprawl of engagement systems is also about consolidating governance within the IT organisation #ibmsceu More difficultPim Bilderbeek

#ibmsceu risk, cost, investment -discussing value propositions in systemsAlea Fairchild

to me - reducing the customers cost of labour is central to reducing their overall IT costs - ##ibmsceu live on http://livestream.com/ibmukmHingley

"@monkchips: "weaving real time analytics into every business process has become the competitive advantage" - Ambuj Goyal, IBM" #ibmsceukirsten graham

Ambuj Goyal really hammering home IBM investment protection. they basically never sunset server lines #ibmsceuJames Governor

PureSystems is a way of 'coralling' the complexity of the physical world - ##ibmsceu live on http://livestream.com/ibmukmHingley

Enterprise Systems – Doug Brown, VP Marketing Enterprise Systems, STG

#ibmsceu Doug Brown on ES, changing infrastructure, risk, big data and innovationAlea Fairchild

had not heard of this before. IBM POWER SC - secure chips, supporting regulatory compliance, eg HIPAA, at the microprocessor level #ibmsceuJames Governor

Nature of transactions will change. Need to embed intelligence in transaction flows. #ibmsceu Operational analytics for dataPim Bilderbeek

142 new m/f customers since z/Enterprise intro in July 2010, one third in growth markets #ibmsceuClive Longbottom

Adobe converted to IBM Power Systems to solve problems. Flash does use a lot of resources #ibmsceuIan Murphy

want to hear a lot more about what POWER will do to attract analytics workloads. major DevRel investment needed #ibmsceuJames Governor

#ibmsceu Hybrid best fit, efficiency and scaleAlea Fairchild

IBM puts cost of a security breach for an enterprise at $5.5m. No real explanation of how that figure arrived at. FUD? #ibmsceuIan Murphy

IBM driving home the messaging about security and full encryption on zEnterprise and Power. How long before System X gets there #ibmsceuIan Murphy

PureSparta - Rado Nikolov, Director of PureSystems for Transactions & Analytics, SWG

IBM disclosing details about #PureData . Very curious to see what kind of HW architeccture it will be #ibmsceuGiorgio Nebuloni

Interestingly, IBM refrains from using the term "cloud" associated to PureSystems. Fully agree with that, avoid cloudwash. #ibmsceuGiorgio Nebuloni