It was the best of times. It was the worst of times. But 2015 is definitely eventful for social media. Social media gurus have caught on to trends that can make a huge impact in the times to come. SixPL is a premier digital marketing agency that has the best (and the worst) trends for 

Best SEO Strategy

Keywords - Keyword research is the first step to a successful SEO strategy. Those successful with SEO understand what people are searching for when discovering their business in a search engine. These are the keywords they use to drive targeted traffic to their products. Start brainstorming potential keywords, and see how the competition looks by using  Google AdWords  Keyword Tool. If you notice that some keywords are too competitive in your niche, go with long-tail keywords (between two and five words) which will be easier for you to rank. The longer the keyword, the less competition you will have for that phrase in the engines.

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Meta tags - Meta tags still play a vital role in SEO. If you type any keyword into a search engine, you’ll see how that keyword is reflected in the title for that page. Google looks at your page title as a signal of relevance for that keyword. The same holds true for the description of that page. (Don’t worry about the keyword title tag — Google has publicly said that it doesn’t pay attention to that tag, since it has been abused by webmasters and all those trying to rank for certain keywords.)

Content - It’s true, content is king. Search engines have stated that creating quality content is the best way to not only rank for keywords, but also create positive user experiences. It will also go a long way with making sure you’re  educating your consumer, and being an authority in your niche will leads to boosts in sales.

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Backlinks - If content is king, then backlinks are queen. Remember, it’s      not about which site has the most links, but who has the most quality      links pointing back to their website. Build backlinks by submitting      monthly or bi-monthly press releases on any exciting company, and      contacting popular blogs in your niche to see how you can work together to  get a backlink from their website. Create the best possible product site   you can, so people talking about the products you sell will link back. Try creating graphics or newsworthy content that will influence bloggers and  news websites to link that content.

Social media - The algorithms have truly changed since social media first emerged. Many content websites are community-oriented — Digg began allowing users to vote which stories make the front page, and YouTube  factors views and user ratings into their front page rankings. Therefore,  e-commerce stores must establish a strong social media presence on sites like Facebook, Pinterest, Twitter, etc.These social media sites send search engines signals of influence and authority.

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Product images. If you think images don’t play a role, think again. When many consumers search for products in the search engines, not only are they looking at the “Web” results, but they’re also looking at the “images”      results. If you have quality images of that product on your site — and the files’ names contain relevant keywords — these images will rank well in search engines. This avenue will drive a lot of traffic to your site, as potential customers will click on that image to find your store.

Email marketing is easily the most cost effective and powerful marketing tool for engaging with past, new and prospective customers. However, most businesses fail to really utilize the potential of this extremely useful tool. This is because they focus on content and creatives, and forget the rest. In terms of email reach, inbox deliverability of emails is the most crucial aspect of any email campaign. Sometimes, the most relevant, creative and awe inspiring email campaigns may go to waste because the emails fail to hit inboxes. So how to get out of this rut?

It is not unusual to hear about people wanting to boost their web presence. Though we live in an era of technology, where almost everything we do today is fueled by the internet, there are still a large number of businesses that have not learned to correctly harness the power of this virtual technology. The good news, however, is that at least they are willing to make amends and are beginning to see that creating and managing their web presence is absolutely crucial in these times.

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Why should you hire an internet marketing company rather than doing it in-house?

An internet marketing expert company is a digital marketing specialist who can provide specialized support for a company/organization in creating their worldwide global presence by promoting their website ranking in popular search engines, etc. Alternatively,other than successful marketing, in order to achieve success in internet marketing, an organization generally hires a specialized service provider.

In reality an internet marketing company has some typical expertise niches that are helpful in extract faster result in digital marketing.

Hire fulltime seo expert If you are creating a new website or looking for website maintenance then look for the alternatives of devoted SEO expert and see your company improve great into sky.

5 Reasons Small Businesses Should Be Blogging

Blogs are the new trend these days. It has changed the course of communication, opening up a wide forum for businesses and other sectors to be at the top of their game.  If you have a small business and don’t feel the need to blog, its time you reconsider. It is one of the most valuable tools that businesses have to reach out to customers, so if you don’t step on the boat you’re going to get left behind. If you need reasons why your small business should be blogging, we give you 5 reasons why:  Keep Reading

Top free high PR do follow Social bookmarking sites list for 2016

Want to have unique brand identify for your business – A professional logo design company will help

An digital marketing agency offers round the clock marketing campaigns for the businesses and that is such agencies are in high demand. As a business owner, you cannot afford to spend most of your time in planning the marketing strategies rather outsourcing the task to a professional company will ensure you get the services from the best people in this field.  http://bit.ly/1Sy3LXp

Logo Designs – The most critical aspect of a business

The first thing that catches the eyes of the viewers or customers while they are looking for the products and services of a company is the Company Logo. The company logo plays a very important role in creating the overall impression about the company in the minds of prospective customers.  http://bit.ly/1GPEB5o