Getting Your Brand Spanking New Band Booked
I put up a Facebook post asking folks about how to go about getting booked a music venue, and I gathered here some of the best answers (both flippant and serious) for your reading pleasure.
The original post:
I'm interested in what you guys think on this: Coming from a new band's perspective, what do you think are some good and / or bad practices as far as getting a show at a venue that is unfamiliar with your music? Both genuine answers and humorous ones are appreciated.
Anyway, here ya go!
. Know the venue, or....show up Say Anything style on the sidewalk in front. Boombox, trench coat and everything.
. Concentrate on being good before thinking you can play any stage in town.
. If the venue has a specific/requested way of getting in touch/booking bands/etc., do not stray from that course.
. This. I’ve never worked for a venue where calling the box office is how you get booked there, yet people still do that. A lot.
. Don't put anyone on the guest list. Or, tell your friends and family what time you actually go on. Get used to playing in front of people you don't know. Get used to playing to nobody. Your mom and dad are always gonna tell you the are the most talented kid in school.
. First is having well recorded music. An iPhone video of you playing an open mic is not enough. Play shows wherever you can. No one will think you're garbage for playing a show at a certain venue and having more on your "resume" is always a good thing. Lastly is really just networking, which most people do just not understand. Be friendly and easy to work with, stay in touch with people that you vibe with and something will come along eventually. Not being a dick goes such a long way.
. reate a Facebook event announcing the show, collect 1k people as "Attending." . Rule of thumb, always let the venue owner know ahead of time, like at least 24 hours. that way they have time to clean up and arrange for sound engineers and staff appropriately. Remember, they have a business to run
. Play like your hair is on fire. Thank everyone who talks to you afterwards. Don't go hunting for feedback right after you play. It's bad form.
. If you're new and do not have a previous body of work locally as any reference... You need to be going to shows as often and regularly as possible just for face recognition. Record a professionally mixed and mastered demo, even if it's only 2 songs. Quit spam emailing venues who get 96885 emails per day from bands and booking agents.. You're local. Go down to the venue and talk to the staff/owner and have your demo in hand. Quit spam emailing asking just to play. Either have a date or two you already want to book or know their upcoming schedule enough to ask if you can be local support for a particular show. If you're going to shows regularly, you should be networking with other local bands.
. Tell the venue to make sure that they have enough whiskey because you're fans will drink "a LOT of whiskey." Also, that you bring at least 350 people to your shows.
. Don't get on social media and talk shit about venues or the scene being snobby or cliques if you're not going to do your part for the benefit of your band. No one here owes you shit.
. From a DIY perspective, finding a strong local to pair with should precede selection of venue or promoter.
. Play live. Don't use backing tracks. If it isn't perfect live that's OK. It's rock n roll.
. It's been said but shake hands/introduce yourself to all the staff at the venue - Security, bar staff, managers, sound/tech, etc.
. My two cents on a local level: Always default to being NICE no matter what level you are on. At some point when you’re old and washed up, those kids that opened for your bands might be nice enough to ask you to open for them one day. Have a demo. Also, tell people what in the hell you sound like. As a person that has played in band, we all hate those labels, but it is OKAY to say who you rip off. I know a lot folks will say that you need to network, but bands usually only network with other bands and not club owners...and I feel like club owners aren’t necessarily networking with bands and/or they probably wouldn’t go check out a “prospective” band when they play at another venue. I guess you could say start networking with other show attendees that are more likely than not to be in a band, work at a venue, etc...and to do this you actually have to go to shows. This is something I wrestle with constantly because I used to try to go to as many shows as possible, but my life just isn’t in a place to where I can do that with much frequency these days. Finally, do your diligence on the club (ie., suitability assessment). Be honest with yourself about the “type” of music you create, where it could fit in on a bill, and which venues will welcome it.
. 1. Create a Facebook page with some badass videos of you slingin' your jams around and gettin' rowdy in the basement. 2. Go to the venue you want to play. Bring in a half filled out job application for a random store, like Blockbuster Video. 3. Crumple it up and throw it at the bar manager, saying "I don't want this dumbass job! I want to ROCK! Put me on at 10:30 or else!" 4. Refuse to leave. And knock some shit over. 5. Wait for the police to arrive and make a scene. Scream your name/band name over and over while being removed from the premises. Don't forget to mention Facebook. 6. Wait for the witnesses to check out and share those badass videos of you from Step 1. Everyone loves talking shit about crazy people. 7. You've made it. Have a great career.
. set all of your money on fire and cuss out all of your best friends.
. First: Starting a band is a bad idea, what the fuck are you thinking?! Second: Have some sort of “proof” your band does indeed exist(you’d be surprised, or maybe not) i.e. Halfway decent demo, doesn’t have to be perfect just listenable. Third: Be patient. You’re going to get told “No”. Many times. In fact, you should probably not contact a venue on your own, if they don’t know you from Adam’s house cat. Be humble, polite, don’t cause trouble, and put on a good show, and they may just contact you. It may take a while, but if you’re willing to work your ass off, you’ll get into that “Oh so rad venue of venues that we HAVE to play”.
. Good: adapt to the venue's booking requirements and follow through by meeting/exceeding the booker's expectations. There's no one way to get a show, so be prepared for every requirement or potential way to sweeten the pot that you can be. When you get an opportunity, crush it.
Bad: Bullshit draw. If you can only draw 20 people, find a venue and time slot where 20 people is a good thing instead of promising 50. Piss off the staff. Play too loud. Play too long. Start too late. Suck at tuning. Play to the wrong room; your theatrical death metal band should definitely throw cow blood on cafe patrons after a poetry reading.
. Don’t try booking at a venue that won’t be accommodating to your 747 jet engine loud ass wall of sonic death. Also, don’t try booking a tiny show at a BIG venue. The last couple of years of Throng of Shoggoths MKI, we were invited to play a local music fest for the second year in a row. The year before the venue we played had plenty of PA and room, and the right patrons. The next year, well they tried to put us at Rouge Tavern. Can you fucking imagine that band in that place? We said “No thanks, we’ll probably blow the windows out, and scare ALL of their business away”.
. Leather pants. And a picture of your band wearing them.











