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I have used these platforms on a day-to-day basis & definitely make my job more efficient 👩🏽‍💻Whether you want to manage your personal or work socials better, this is for you! @planoly @buffer @canva @photoshop

There are so many different programs and platforms out there that finding one that works for you can be intimidating. Here are the platforms I have used on a day-to-day basis as a social media editor that I think others can benefit from. Planoly Planoly is my favorite platform for scheduling Instagram posts. It is user-friendly and I am able to preview the feed to make sure everything remains…

This is for the ladies who like to look like they tried but comfort is a #1 priority. No one is into the crop tops, heels, or bandage dresses everyday! 👠

I call this the lazy girl lookbook only because it is for girls like me, who like to look stylish and on trend but don’t want to sacrifice time or comfort. We all can’t be dressed to the nines every day, especially when you’re worried about walking to class on time and trying to be as productive as you can during the day. photo by instagram.com/amakahamelijnck Getting denim on denim to work can…

A good writer goes a long way.

As I dive deeper into social media, I am finding my English major more and more useful. Being a good writer doesn’t have to mean being the next great poet or novelist, in this case, it is about finding your wit and brand voice that can captivate online audiences. This often comes with time and practice.

Learn your demographic.

With all the analytics rollouts on social media platforms, it is becoming easier to know your audience. Information about the ages, genders, and locations help tailor content and timing.

Photos by instagram.com/sociallyyourssydney

User-generated content is your best friend.

This is especially true if you don’t have a big team or fancy studio. Taking product shots isn’t difficult as long as you have some natural lighting but it takes time. User-generated content does wonders because people love sharing their experiences with products and love it, even more, when they get noticed by a brand they love.

Find a mentor.

I am so lucky that I have found a mentor who loves to teach and values hard work. Don’t be afraid to ask questions and ask for tips on how you can improve. If they don’t approve a piece of content you created or copy you wrote, ask why and try to work out what could make it work.

  Don’t be afraid to ask questions.

This piggybacks off the previous tip but expands to other resources in your industry. If you don’t ask questions you will never know and you will never grow. Social media is a continuously growing field and things are always changing (such as Instagram’s algorithm) so it is important to take risks and try new things. Ask your boss, ask google, ask others in your field – don’t just sit around waiting for the answers to come to you.

Photo by @girlboss

  If you are on the job search like me or are looking for some career advice, here are some other helpful links:

Refinery 29, “Work and Money”

Girlboss, “Work”

Get your life in order & start a #bulletjournal! Plan, accomplish, and get #creative 🖋

I like to be organized, have a plan, and know that I have accomplished my goals at the end of the day. I completely fell in love with bullet journaling this year and I am so happy that I started. Here are the reasons I started and why you should too! The Everything Book I like to call my bullet journal my “Everything Book.” I used the Erin Condren life planner for two years and really loved it…

Urban Decay Heat Palette: Coming June 12!

It’s coming in hot and I am here for it! It is time for a new Urban Decay Naked Palette and the collection holders and beauty lovers are ready to drain our wallets. Filled with 12 shades, you can achieve almost any trendy eye look. In magazines and social media, we have seen a lot of orange, sepia, and red tones which I love because it works for almost all skin tones and everyone can pull it off.…