MCNG Marketing

How to Develop Humour (Humor) as a Public Speaker

  Okay first off, some of you are already judging me for spelling the headline with humour and humor aren’t you? Yes, I am Canadian and sometimes I like to spell things with an extra u. And no I don’t say aboot or anything like that. Just like not all Americans go “y’all.” Humor, is a very tricky thing when it comes to making public presentations. Sometimes it adds to the delight of the…

5 Tips to Warm Up your Audience as a Public Speaker

I’m very grateful and fortunate to be able to do professional social media speaking, as I’ve spoken at Social Media Marketing World three times (in which during my first year of speaking at the event was declared as one of the top 10% speakers out of 140), presented to professional organizations like the Produce Marketing Association and the Houston Tourism Summit. Are you looking to be a…

Promoted Pins Now in Canada

Promoted Pins Takes First Step to Going International Promoted Pins, Pinterest’s advertising pins, have historically been shown to U.S. users. However, this seems to have changed in late November of 2015, as Promoted Pins have started to pop up on Canadian Pinterest accounts, in what seems to be a roll out.  Canadians on Pinterest may notice a significant number of “Picked for You” pins in their…

5 Ways To Grow Your Business with Pinterest’s Flashlight

Back in February of 2015, Pinterest announced at a conference that they were working on a tool called “Flashlight.” A tool that I labeled as “visual discovery on steroids. ” This feature will revolutionize the way that visual search is conducted online. Flashlight is a feature on Pinterest that allows you to highlight a particular part of a pin, and Pinterest will then show you pins that are…

What Marcus Sheridan Taught Me at the Alaska Inbound Marketing Summit

I had the pleasure and the honor to be a presenter at the first Alaska Inbound Marketing Summit in Anchorage, Alaska. This was Alaska’s first ever inbound marketing conference and it featured  Marcus Sheridan, the Sales Lion, Andrea Vahl ,(aka Grandma Mary) author of Facebook Marketing for Dummies,  Viveka Von Rosken of Linked Into Business, and Corrisa St. Laurent from Constsant Contact. I can…

Does Uploading Pins Hurt Their Reach on Pinterest?

Malorie Luchich, one of the members of the PR team at Pinterest presented at BlogHer 2015. I wasn’t at the conference, but Peg Fitzpatrick, author of the Art of Social Media, was there and she shared Malorie’s presentation.  And in the presentation it may have answered one of my most pressing questions. “Does uploading an image on Pinterest hurt the pin’s overall visibility and reach compared to…

How to Easily Post Instagram Photos onto Pinterest

How to Easily Post Instagram Photos onto Pinterest. I bet you have some amazing Instagram photos that you want to share on Pinterest?  The only trouble is that you’re not too sure what the easiest way to do this is. I’m going to show you an easy way to post Instagram photos onto Pinterest. First download a browser Pin it button, which is available for Internet Explorer, Firefox, Safari and…

Flashlight for Pinterest – Visual Discovery on Stereoids

This is truly exciting! @hen I heard what Pinterest was working on, I ran up to my wife and showed her. She thought it was the coolest thing to hit the world of Pinterest. This is how I felt when I discovered the new tool, Flashlight by Pinterest. Back in February of 2015, Pinterest quietly announced at a conference that they were working on a new visual discovery tool called Flashlight, which I…

Buffer Versus Tailwind – Which is Better for Pinterest Scheduling?

Please note that this blog post contains affiliate links but is not a sponsored post.

Are you a small business owner looking for the best way to schedule your pins? I’m going to compare two popular Pinterest scheduling tools that are official marketing developer partners with Pinterest, Tailwind and Buffer.

While each tool has their unique features, I’m going to cover what I believe are the most…

This blog post will go over how you can easily post your Pinterest pins onto a Facebook page or group from within the Pinterest platform.

Anna Vanlandingham, from Pinterest Pro, for sharing this with me. It’s greatly appreciated.

Connect Your Pinterest with Your Facebook Account

Now before you can post directly to any Facebook page or Facebook group from Pinterest you have to connect your…

How to Get Readers to Pin A Spefic Image from Your Blog

Have you ever wanted to have one featured image for your blog post, but you wanted people to pin a specific image (maybe a very long one)?

For example, here’s the image I have on top of my blog post 4 Pinterest Tips to Make Your Pins More Searchable.

But when people use the official Pin it button with their browser, or a generic Pin it button at the top of my blog post, the following image…

8 Tips for For Marketing Your App on Pinterest

Pinterest announced a partnership with Apple that allows pinners to directly install iOS apps from pins within the Pinterest app from their iPad or iPhone. These new type of pins, referred to as app Pins, will only show up on iOS Pinterest apps. The app pins will have a blue “install” button next to the Pin it button on the top right hand corner as seen in the embedded tweet below.

Install the…

Gender Search on Pinterest: How to Market to Men on Pinterest

Pinterest Search Results Will Differ For Men And Women

Pinterest announced in late January of 2015 that the gender of the user will influence how Pinterest results are shown to him or her. The visual discovery tool that has been used mostly by women is now able to show results to men that are more relevant and less “womanly.”

If you’re a woman that types in the search term, movies into Pinterest…

The Art of Social Media – Book Review

Looking to add a book to your reading list? The Art of Social Media is a social media book written by Guy Kawasaki and Peg Fitzpatrick.

I was fortunate enough to receive an advanced copy of the akbook, but Peg is such a wonderful person that I decided to purchase a hard copy of the book.

The main reason I bought this book was because I know that Peg Fitzpatrick is a social media rock star. She…

How to Advertise on Pinterest

So you’re interested in learning how to advertise on Pinterest?

Rand Fiskin from MOZ is predicting that Pinterest advertising will be a juggernaut in the upcoming 2015 year for social media advertising. He’s predicting that advertising spending on the social media site will reach $50 million dollars.  And I predict that the amount of advertising dollars on Pinterest will continue to grow as…

How to Use Pinterest for Lead Generation (P2P Episode 21)

Have you wondered how to use Pinterest to generate more e-mail sign ups? Or wouldn’t you love it if you could get a month’s worth of blog post ideas? In episode 21 of the Pictures to Profits podcast, the dynamic duo Alisa Meredith and Tina Gammon of Scalabe Social Media discuss how to use Pinterest to generate more e-mail sign ups, and for their blog and content curation. Here are some tips that…

How to Launch a Profitable Online Course (P2P Episode 20)

In episode 20 of Pictures to Profits Podcast, I’m joined by Greg Smith, the CEO of Thinkific. Greg successfully transitioned from being a full time lawyer to teaching online courses, and from there, he co founded Thinkific, which is an online teaching platform that allows businesses and individuals to teach their own online courses.

Greg shares his tips for what it takes to launch a successful…