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Why don’t design students coming out of school know about responsive design or creating mobile apps? Why are our self-taught hackers and C.S. grads having a tough time keeping up with the pace of technology innovation?

It’s not that schools or professional development programs are slow to adapt; it’s more complicated than that. But our tendency to focus on skills alone just isn’t sustainable.

Watch the full 12 minute film Oct 19: philips.com/ambilight

Presented by Philips TV and Atomic Skis Featuring: Pep Fujas, Eric Hjorleifson, Daron Rahlves, and Chris Benchetler

From the depth of the creative visuals to the groundbreaking, never-been-done-before scale of the shoot, Afterglow is being hailed as one of the most cinematically profound ski movies ever made. Deep pillows and Alaskan spines, all filmed at night, with massive lights, custom made LED suits, and a national governments worth of logistics, planning, and civil engineering.

Filmed as a partnership between Sweetgrass Productions, Philips TV, and the Swedish Agency Ahlstrand & Wållgren, it's two parts creativity, one part branded content, and a pinch of masochism for good measure. Overall, it's an incredibly unique partnership between our vision of skiing and the color and light technology behind the Philips Ambilight TV.

Supported by: Atomic, Freefly Systems (MOVI), NiteRider, Golden Alpine Holidays, Alyeska Resort & Talvista Lodge.

Shot on location at: Golden Alpine Holidays Sentry Lodge, Alyeska Resort, and the Alaskan Wilderness

Directed by Nick Waggoner & Mike Brown Executive Producer Nick Waggoner Produced by Zac Ramras, Mike Brown, and Max Santeusanio Edited by Mike Brown First AC Max Santeusanio Aerial Cinematography by Nick Wolcott and Zac Ramras Guides Cam McClellan and Ken Bibby Gaffer Mark Stuen Key Grip Kyle Metzger Best Boy Grip Shane Treat Cook AJ Frye BTS Unit Jason Mannings

Drawing Ideas: Quick Brainstorming for Mobile UI from UX Magazine on Vimeo.

Flipping Through Drawing Ideas from UX Magazine on Vimeo.