âBettered By The Borrowerâ Audio and Visual Plunderphonics: Rebellion Against Copyright Law
The term âPlunderphonicsâ refers to a form of music which takes one or more pre-existing recordings and manipulates them to create an entirely new composition, often contradicting or questioning the artistic intentions of the original works, or as artist Dana Birnbaum puts âisolating and changing its vocabulary and syntaxâ. This technique can be applied to film and video art with a similar philosophy. The medium has a long history of interrogating and criticising copyright law which often prohibits the use of licensed material, I will use this as a theme to examine the relationship between these laws and the artists who rebel against them. I will explore this concept through several specific examples: John Oswald, Soda_Jerk, Christian Marclay and Neil Cicierega, with reference to several artists who paved the way for this kind of work to be made.
John Oswaldâs seminal 1985 essay presented at the Wired Society Electro-Acoustic Conference in Toronto both coins the term Plunderphonics as well as first discussing its integral relationship with audio piracy. Plunderphonics has its roots in âMusic Concretèâ, pioneered by Pierre Schaeffer in the 1940s, using raw audio tape he created sonic collages which made use of exclusively pre-recorded material, despite a similar working methodology to that of later Plunderphonic artists what I think sets the two movements apart is largely the humour and prankishness of the latter. Schaefferâs vision was more akin to abstraction within other art forms, he sought to devolve familiar sounds into something alien and disorienting. John Oswald deliberately chooses recognisable melodies and tunes in order to create something slyly goading to the author but simultaneously funny and engaging. His âPlunderphonicsâ EP was his first major clash with copyright law, after receiving a barrage of cease and desist orders from Michael Jacksonâs label âEpicâ over his heavily plundered version of âBadâ. Oswaldâs argument is that there is nothing in the realm of sound which is equivalent to literatureâs quotation marks, which allows one author to reference anotherâs work without it becoming an issue of theft, âWithout a quotation system, well-intended correspondences cannot be distinguished from plagiarism and fraud.â He is constantly trying to create dialogue with the pieces which he chooses to work with, his blatant âmisâ-use of them seems to be a defiant protest of the restrictions put on artists that prevent this kind of artwork from being distributed.
Christian Marlclayâs 24 hour film work âThe Clockâ draws on hundreds of sources to produce one overarching ânarrativeâ of time passage. This epic work was made laboriously over a period of four years, but when asked about the legal risks of such a work Marclay was adamant that "If you make something good and interesting and not ridiculing someone or being offensive, the creators of the original material will like it.â This harks back to a familiar saying within the music industry in regards to legal infringement that âwhere thereâs a hit thereâs a writâ, essentially that the original authors are only likely to object to the work if it somehow trespasses on the integrity of the initial source. Many of Oswaldâs works, for instance, were provocative and could be perceived as devaluing the sources in some way, so they could therefore be more vulnerable to corporate intervention. The interesting thing however is that according to the American definition of âFair Useâ parody is fairly well protected, it doesnât rely on consent from the original author, as criticism is seen as an essential aspect of the 1st amendment. It seems to me that if work either satisfies the author of the original or, on the other end of the spectrum, satirises the work thoroughly then it could be either not held to account or considered fair use and therefore exempt from legal action.
The Australian visual art duo Soda_Jerk create ridiculous, humorous works which directly reference the copyright laws which they are knowingly impeding upon. Hollywood Burn is their 2006 epic, which stitches together hundreds of Hollywood film clips in order to form a loose narrative where Elvis leads a gang of rebels against Charlton Hestonâs copyright-loving Moses. This seems to be in line with Dana Birnbaumâs philosophy that âif itâs a corporately made image then itâs mine for the takingâ, these kinds of films exist to be a part of the public consciousness, by re-appropriating them nobody really loses out, the iconography and characters from these works are so much a part of oneâs childhood and lives in general there becomes a sense of social ownership. Oswald has also commented in this issue stating that âall popular music essentially if not legally exists in a public domain, listening to pop music isnât a matter of choice⌠weâre bombarded by itâ. The films of Soda_Jerk are deeply critical of copyright, seeing it as a kind of fascistic censorship, but despite this palpable anger within the work they never lose the appealing amateurism of the aesthetics or the ludicrous humour which makes the work so likeable. I feel that despite their works into this area of âvisual Plunderphonicsâ there is a lot of room for exploration into this style of working, they feel more akin to the rough-edged sound of Oswald as opposed to the intricately produced work of Neil Cicierega, Iâve not yet seen a visual artist who takes the philosophy of Plunderphonia and applies it to a well-crafted video work.
The sound artist Neil Cicierega is someone who I feel is brilliantly developing the core concepts of Plunderphonics further. Alongside others such as Girltalk, he has made the ideas explored by John Oswald become suddenly mainstream, reinventing it as the less intimidatingly titled âmashupâ. The comedy is achieved though finding combinations of pre-existing songs fit together seamlessly, finding a deliberate sense of dissonance in the context but not in terms of the actual sound. He perfectly reforms songs, isolating vocal tracks and changing the instrumentation to totally rework meaning, clashing the âwell respectedâ with the irritating to creating something highly listenable. For example, his track which takes the vocals from âYMCAâ by the Village People and transposes them over the almost comically dramatic strings from the Inception soundtrack; the result is something disarmingly emotive, the track ties off with the iconic meme-centric whistle from the end of Smash Mouthâs All Star, coming full circle by making you feel stupid for getting so emotionally invested in the whole thing. Cicierega and Girltalk both released their albums for free, maybe suggesting a donation, in order to get around the copyright infringement which, they are both blatantly guilty of. At the moment digital music appears to have little monetary worth anyway, just as they pirated the music to make the albums so too do you pirate the end product. Â Due to the inhibitions of the law they are unable to profit from their work, but like Oswaldâs Plunderphonic EP, if you are to relsease the music for free then there is little grounds for being sued by the record company of the original. Despite the stranglehold that these kinds of ownership laws have upon many artists, the internet has proven itself to be the perfect tool for finding loopholes and likeminded work.











