DTP Labs

Multilingual Desktop Publishing refers to typesetting/formatting the new text, graphics, and images in a way that continues to reflect the brand messaging and ethos without compromising on style or substance.

Supply – You won’t have to worry about typesetting, layout or about the ascetics when working with any outsourcing company. Focusing on being an author and writing a great piece is far more important than spending time on formatting, designing covers or converting a book on different software electronically.

Competence – It’s every author’s goal to have their piece stand out above the rest. Why not ensure that happens by outsourcing your book layout, design, cover page and typesetting to any desktop publishing company/agency? You’ll be partnering with a company that cares about your work and end results. DTP experts are professionals that do work you can be delighted with.

Output – As mentioned above, creating should be the most important thing you do. You shouldn’t have to divert your attentions on self-formatting a book. Instead, spend more time writing and creating. Leave the burden of the difficult and time consuming tasks to DTP agency. Don’t waste time trying to figure out how to formatting/ layout and typesetting on your own. Spend your time on doing what you do best!

You’ll find information that might help you decide why choosing to outsource your book layout and typesetting needs might be the best idea below.

Book Layout and typesetting Outsourcing Services

·        Copy editing

·        Cover design or redrawing

·        Image processing

·        Pagination

·        Typesetting

  Content Creation Types

·        Books

·        Comics

·        Directories and databases

·        E-books

·        Illustrated children books

·        Journals

·        Magazines

·        Newsletter

·        Newspapers

·        Reference books

·        Textbooks

·        Trade books

·        User guides

  Organizations who are outsourcing DTP Services

·        Academic publishers

·        Commercial publishers

·        Content aggregators

·        Database publishers

·        Libraries

·        Providers of specialized business reports

·        Publishing houses

·        Research institutions

·        University presses

  Software used for publishing formatting/ typesetting/ designing needs

·        Adobe Illustrator

·        Adobe InDesign

·        Adobe Page Maker

·        Adobe Photoshop

·        Corel Draw

DTP services can also cover documents that have to be published and distributed over the web. If an individual/company has a conversion project of books to a different format (like PDF/epub/mobi/ibooks etc), DTP Agency can provide these services.

Without translating and localizing your documents, business booklets, and marketing materials, reaching global audiences would be close to impossible. Apart from carefully choosing what content to include and which language to translate to, there are other textual tactics you can use to assist your language service provider (LSP) in effective and successful translation.

 Appropriate Formatting and Presentation

Uniformity is the key. Scrutinize your text and adjust table of contents, font sizes, tabs, lists, margins, line spacing, etc. to be the same throughout, or at least, as you plan it to be formatted in its final arrangement. We recommend making sure that any fonts used are intercontinentally recognizable and point sizes are kept between 10 & 14. The formatting functions within MS- Word, like margins, indents, page breaks and display lists are helpful in ensuring your content is presented precisely and consistently. Likewise, if images, especially those with text, are embedded within your paper (document), include special notes for your translator to either provide translated captions or advise you on other solutions so your expected local reader will be able to comprehend the images.

Check Your Editorial

Have your content document formatted/edited to check that any punctuation mistakes, grammar and spellings are fixed and won’t be replicated in the translations. Most professional translation agencies will offer the option to have each translation proofread before it’s returned to company. This combined with ensuring that your source language is perfect, any editorial errors in the final versions will be practically eliminated.

Make Sure Your Sentences are Structured and Flow well

Each line of text should have a purpose and its syntax should be purposeful, meaning that sentence structure is not only conceptually comprehensible, but also contains brief language that sensibly transitions into your next sentence. Shifting sentences that lose focus and aren’t consistent per each paragraph will, in return, cause the reader to lose focus and will cause your translator to make assumptions rather than reproductions.

Personalize

This relates particularly to marketing content. Recognizing your target audience and crafting a relevant message is critical for effectiveness. Before finalizing and sending off your content to be translated by LSP, look over your content; who is it targeting! Is it too casual or formal, or perhaps too colloquial? Adjust the quality and central messaging accordingly before bulk translating and localizing.

 The final word

Drafting and preparing

DTP LABS offers a broad range of typesetting and page design/pagination services in all languages, including Asian, European, Middle Eastern, African, Indic etc. We work with a number of publishers around the globe, and have earned an indomitable reputation for quality and reliability. We work on projects of all sizes, languages, formats and platforms. We offer dedicated personnel with a single-point-of-contact account manager. Most of our staff are certified professionals with more than 15 years of experience & technical know-how. We follow strict quality assurance processes.

Taking one’s business global has its own set of challenges. E-Learning, for employers, offers a time and resource efficient way to train employees for enhancement of their skills and knowledge. It is also used by organizations to train their partners and customers to increase adoption, retention, and ultimately, revenue.

We have expertise in localizing courses in almost all languages, including Western (like French, Dutch, German, Portuguese), languages that use non-western scripts (like Chinese, Japanese, Korean and Thai), and languages that use bi-directional scripts (like Arabic, Hebrew and Urdu).  

The words translation, localization and internationalization sound similar and many people use them interchangeably. However, there are subtle differences that set them apart from each other. Understanding them in their context is important for people and companies that want to make their business reach a global level. Out of all the three terms, translation is the easiest to understand as it basically involves the conversion of existing text from one language to another. But the rest two are slightly different and this blog will help you learn the similarities and differences between the three.

Translation

It is the process where the meaning of a content piece is communicated in another language. Translation is a very meticulous task and requires advanced knowledge of both the source and target languages. If it is not done correctly or by an inexperienced translator, the output might not communicate the appropriate message and it could also end up being a word-for-word conversion. There are also chances that the translation could be confusing, offensive or humorous, which could affect the reputation of a brand. For example, Arabic as a language has several linguistic differences and if the translation is not done properly, it could offend the target audience. The translation may, at times, fail to consider cultural preferences as the process strictly follows the text and message of the source language. To overcome this issue, localization is recommended.

Localization

Localization is giving a culturally-appropriate feel to the content so that it can suit the target audience of the region where it will be used and sold. Arabic is the official language but it has linguistic differences that vary from country to country. It becomes important to know the dialect that is spoken in the target region or country. For global businesses, their success isn’t solely dependent on language translation. Adapting the content to meet the language preferences, and cultural and functional norms are very important, which is possible with localization. The process involves a comprehensive inclusion of regional variants and cultural customs. Some other important factors include the depiction of time, date, currency, phone numbers, etc. For example, red is a very powerful color in India and it has several meanings, including fear, power and fire. Hand gestures in images can be considered offensive in certain parts of the world.

 Internationalization

Internationalization, also termed as globalization by some people, involves design and development of an application, product or document content that helps the process of localization. It addresses issues that may arise when a translation is done from a right-to-left language to a left-to-right language, different currencies and alphabets, language expansion, etc. This is done to make the content adaptable for the target language. The other essential changes that are done during the process of internationalization is making illustrations for documents where it is easy to change the text in another language. For example, if you have an Arabic language document, you must make sure that you leave additional space for translation in user interfaces, making translation-friendly graphics and print material so that the translation is not expensive. Further, you can use examples that have global meaning and use tools that can support international character sets. Lastly,

Without translating and localizing your documents, business booklets, and marketing materials, reaching global audiences would be close to impossible. Apart from carefully choosing what content to include and which language to translate to, there are other textual tactics you can use to assist your language service provider (LSP) in effective and successful translation.

Appropriate Formatting and Presentation

DTP LABS offers a broad range of typesetting and page design/pagination services in all languages, including Asian, European, Middle Eastern, African, Indic etc. We work with a number of publishers around the globe, and have earned an indomitable reputation for quality and reliability. We work on projects of all sizes, languages, formats and platforms. We offer dedicated personnel with a single-point-of-contact account manager. Most of our staff are certified professionals with more than 15 years of experience & technical know-how. We follow strict quality assurance processes.

OUR PUBLISHING RELATED SERVICES

Our diverse range of Desktop Publishing services includes:

Multilingual and/or single language typesetting/pagination/layout

Co-edition (translated) layouts

Scanning/OCR and metadata services for archiving old books/journals

Format conversion (conversion from PageMaker to QuarkXPress, InDesign, etc, including cross-platform)