OBSERVATIONS & RESEARCH

It's not that the yippies swallowed pop culture uncritically. (Hoffman kept a sign attached to the bottom of his TV that said "bullshit.") It's that they saw the mass media's dream-world as another terrain to fight in.[72]

We needed a name to signify the radicalization of hippies, and I came up with Yippie as a label for a phenomenon that already existed, an organic coalition of psychedelic hippies and political activists. In the process of cross-fertilization at antiwar demonstrations, we had come to share an awareness that there was a linear connection between putting kids in prison for smoking pot in this country and burning them to death with napalm on the other side of the planet.