Amelia Wise

Portfolio

 (Website still being built)

To display the typeface and show it off for portfolio usage I created a little booklet/zine that showcased the individual letters and also in use. I used the same font families that I had used for the postcards to show that link between the two projects

Printing the Shape Catalogue 

Visual Research  Trying Different Sticker Locations 

I felt that because of the lower quality of card stock it didn’t look good bare, had I got for a smooth coated or rubberised paper it would be fine bare. To create a contextual link to the contents of the folder I used a Japanese calligraphy ink and brush to create brush stroke all over the cover. I think this works quite well. 

I decided to opt for a more minimal approach to the others I tried in the end because I think it was more the design style I was after and I didn’t face problems like the printed black not being the same as the black card of the folder. The type handling is the same as the one on the postcards so creates a fluid design through all the elements. 

I also tried it in black but the white illustration doesn’t look good because I could only use the vectorised version. The readability of the text is hard once printed because of the white type on black background. The black background is more successful but I don’t think I like this approach for the cover design.