Adventures in Adland

Time to reinvent how we talk about aircraft. Beautiful, high quality interactive video, and some tasty parallax to boot. Labour of love.

Time to make sense of BA's cluttered ecosystem through a front door to their world of To Fly To Serve. Lovely scrollable site from Andy and team.

Take one killer insight. Mix in a global / Indian creative team. And finish off with some excellent seeding / influencer strategies. 2m+ views and a real tear jerker this Valentine's

Multi award winning creative tech innovation masterclass. Great work from 12th Floor & over a million views and rising.

2012. All wrapped up in time for Christmas. Epic load of work, and a fair few Sony specials sneaking into our best of (nicely done team!).

Very special 3D projection mapping from the iris team over in NYC. Shows retail marketing taken to the next level...

Nice little infographic from our friends at trendwatching laying down the law for 2013...

And so it begins. The two biggest entertainment franchises on the planet (Call of Duty and Halo) go head to head in a battle for the Christmas dollar. Huge budgets. Huge explosions. About as subtle as a sledgehammer. But all the better for it. Check out the making of here...

Sometimes you just have to take a step back and appreciate the world we live in. Here's Tourwrist - winner of a fair few app awards - showcasing a 3D panorama from... Wait for it... MARS! No little green men though.

Greg Johnson, HP's global creative director

Social value. And content first thinking. Have a look at this thought piece we've just written to eclipse Sony's (admittedly impressive) 380k fans in the UK, and become a truly social brand, unbound by platform, audiuence or digital touchpoint.

So Windows 8 gets is massive marketing muscle in gear. Clear, simple and effective use of product as demo... With an interesting choice of female leads to reach out to the fairer sex. Just scratching my head about the US choice of A-lister Jessica Alba vs. poor old Blighty's Holly Willoughby.

Massive congrats to Dean and the Linkee crew. A few ex iris-ventures boys have only gone and launched their own board game. TV pilot on the way, pub quizzes taking over London, and a cracking Christmas gift too.

And in other related news, the Kick Starter phenomenom is now hitting the UK. So get your very best entrepreneur's hats on and start thinking up some money making schemes.

Cracking new Chrome Experiment from Google featuring our 100,000 nearest stars all mapped in perfect 3D.

6th December. Put it in your diaries for our annual wrap up of the best of iris.

Nice little piece on the 36 types of Facebooker. Reckon we all know most of these fellas in one guise or another...