MESSUNG CELEBRATES 40 YEARS OF INNOVATION

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MESSUNG CELEBRATES 40 YEARS OF INNOVATION

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Clouded Judgement? Unconscious Objections To The Cloud
By David Farquhar, Group Chief Executive, Workplace Systems
Bring Your Own Engagement: Turn The Rise Of Social Media To Your Advantage
By David Farquhar, Workplace Systems
 It has long been understood that the quality of the customer service retailers provide can have a profound influence over the buying habits of customers. This is an inalienable truth, manifest in all sectors where employees and associates have direct contact with customers: in the retail store, the restaurant, on the train, the plane, the resort, or at the call center.
A well-served customer who enters the store for a shirt and tie will often feel happy walking out with a suit as well. Happy customers spend more in-store; they order more drinks or an extra dish; they will travel by rail rather than air or road; theyâll swap to another service provider.
And itâs viral: the happy customer will tell three people whereas the unhappy customer will tell 20. These days thatâs not just about word of mouth: it happens via Facebook, Trip Advisor, WhatsApp, Snapchat and hundreds of other channels which employers have no control over. Consumer opinion has been totally democratized and liberated.
Good customer service is as natural to retail leaders as ensuring the shelves are appropriately stocked or that every dish is served at the correct temperature. But how can we most effectively ensure that the quality of customer service required by HQ is delivered at store level, day in, day out?
Studies have shown a number of factors can positively, or negatively, impact our ability to maintain high standards of customer service, which ultimately impacts sales on the shop-floor. But the key to success is maintaining standards after youâve set them, and it has become increasingly clear that the greatest sustainable impact lies in creating an engaged and contented workforce.
Employees who feel good about coming to work, who feel a sense of pride in the brand and job satisfaction are far more likely to deliver the quality of customer service consumers and retailers expect. Employee engagement can be impacted by a vast array of factors: sales associatesâ pay and rewards package, their terms and conditions, the working environment and kudos of the brand they work for, or the way they are managed or even spoken to â to name just a few factors.
Our employees and associates have had their expectations raised in terms of work-life balance. And actually this makes sense if we believe the motivated colleague is a more productive colleague. We inhabit the age of social media and powerful, ubiquitous computing power enabling instant, spur of the moment communications. Word soon gets around about how people are treated at work, and as employers we have no right to control these private opinions, but we can change them.Â
In order to recruit and retain the best people, retailers need to be savvy to this new democratisation; its pace is not only rapid but is massively accelerating. Facebook is becoming old hat and soon weâll all be employing millennials â those people born near or after the turn of the century. So how can we turn this tide of social media change to our advantage? It starts by ensuring employees are engaged with sales objectives and treated well â starting with fair and considerate rota scheduling.
Most important part of an organization?
Ask yourself the following question -
What is the MOST important part of a company?Â
The Workforce Consulting Group believes its the workforce! Â
Employees are the backbone of an organizations vision, success and growth. Â
The WFC Group is an implementer-owned workforce management services company specializing in end-to-end workforce management software services. Our core strengths include implementations, upgrades, integration, custom reporting, training and support. The WFC Groupâs listen, adapt, deliver approach allows us to partner with our clients to help them achieve a self-sufficient state. Our full service model engages one or more of our implementation experts to help our clients from assessment through training, tailoring the entire project to meet their business needs. The WFC Group is a registered Minority Owned Business.
Each week we will be posting to our blog regarding topics that we believe will allow customers to use technology and software to redefine an old industry to improve the overall productivity of your workforce. Â