#vodkainsights

🎇 Scraping India’s Festive Liquor Demand Index 2025 – What We Learned 🎇 By Food Data Scrape

During Diwali 2025, we analyzed #liquorpricing, #stockavailability, #discountpatterns, and #categorylevel demand across metro and Tier-2 cities through advanced web scraping.

Here’s what the data revealed:

✅ Category Leaders – Whisky and vodka dominated festive consumption, while rum and wine saw steady growth. ✅ Demand Surge – Whisky orders rose by ~65%, vodka by ~67%, rum by ~50%, and wine by ~37% compared to baseline. ✅ Pricing & Discounts –

Metro cities offered deeper discounts (premium whisky up to 25% off).

Tier-2 cities focused on bundle offers rather than heavy price cuts. ✅ Promotions & Bundles – Flash sales, combo packs (like spirit + mixer), and festive gift packs boosted average order values. ✅ Regional Variations –

Delhi & Mumbai: High SKU availability and competitive pricing.

Tier-2 markets: Prioritized convenience and availability over discounts. ✅ Operational Insights – Real-time liquor data helps optimize inventory planning, dynamic pricing, and reduce stockouts during high-demand periods.

📊 The Festive Liquor Demand Index 2025 offers a clear view of shifting preferences, helping brands strategize better for the next festive cycle.