Paige Spiranac is more than a golfer — she’s a modern media icon who blends athletic skill with confidence and charisma. This striking photograph captures her bold presence, competitive spirit, and unmistakable influence in today’s sports and digital culture.

From the golf course to global platforms, Paige has reshaped how athletes connect with fans. Her imagery represents strength, independence, and a new era of sports celebrity.

Who decides what's beautiful on social media?

How many times a day do you tap "like" without really looking? How many fleeting images pass before your eyes before you press "save" or scroll past?

In the digital universe, beauty is no longer something we search for — it’s something that’s recommended. The feed curates, the algorithm selects, and hashtags group entire visual worlds into what we now call aesthetics.

This isn’t a neutral process. In the Western tradition, Kant believed beauty was universal and disinterested. But contemporary thinkers like Bourdieu and Susan Sontag have challenged that: taste is learned, shaped by culture, power, and the media. Today, we navigate infinite digital museums where our ways of seeing are subtly guided.

I explore these questions — and the rise of algorithmic taste — in my latest article for The Conversatio: