#theevolutionoftraditionaltonewmedia

It is understandable to say that a love-hate relationship exists in both government and the media, as it is indisputably true that it is simple to identify concepts that cause them to love and hate each other. In a basic sense, the government has the ability to control any type of institution; they have the ability to manipulate information and alter data, or as the famous line goes, fake news. From that perspective, the relationship between the two parties begins to deteriorate because it is unethical and morally wrong, as well as contradicting the sole purpose of media, which is to ensure that credible, accurate, and fact-based information will only be implemented to the public. On the bright side at least, love is still present in both the media and the government, as they work together to provide real-time information, keeping us up to date on both international and local events, which plays a significant role in making us a part of the society as a whole.

The Relationship between  government and media are unpredictable, the role of the media in relation with the politics is very practical and serious, these modern times, social media’s influence efficacy is at its highest peak, so influential that even in the darkest corners of the world are manipulated and been informed, government structure and governance are done with a very strategic way, every elections of candidacy, the most powerful and influential tool and weapon they used is the media, media can change the whole perspective of the people, including the ignorant, educated ones and the whole remaining population, the human race competition in politics and governance are been part of our life and society, the whole system won’t work, broken plans and economy is the result of the presence of a broken political governance, yet there is a irony at the back of the story line, media might be the worst enemy of the government also the media in their main weapon towards their aim and goal. The government cannot stop criticizing social media companies for failing to combat 'fake news' and abuse, and they play the fall guy to make politicians look strong. However, the sufficient competent using all media tools because it opens up communication possibilities that they could only have imagined previously. The government values the media for a lot of reasons, not the least of which is its ability to help them engage directly with constituents. Instead of focusing on local issues and facilitating dialogue, the parties can't help but consider all of the ways that social media can be used to inform people about their positions and to attack foes. Unfortunately, as the general election progresses, some of the techniques employed appear unethical – or at the very least, uncertain. Even before the election began. During elections, authorities become hypersensitive to social media, which explains the rather absurd steps taken to halt any news that is critical of the party in power. Without the presence of the social media, government propagandas, influence and dissemination of their presence won't exist, these today's generation and systematic way of living, the media has been the main ingredient of our life, every action we do, plans we think, and event we had, media has been our update to do in life, if these influence of the media is used by the government to achieve their main goal, a massive chances is waiting at the end of their tunnel. 

Through the media, politics gain more advantage. With the use of social media, politics can take advantage of this and use it for many different reasons. The use of social media in politics refers to the use of online social media platforms in political processes and activities. Social media platforms include Facebook, YouTube, WeChat, Instagram, Quora, QQ, Zone, Weibo, Twitter, Tumblr, Tiktok, Reddit, Baidu Post Bar, LinkedIn, LINE, Snapchat, Pinterest, Viber, and VK. Political processes and activities include all activities related to the governance of a country or region. This includes political organizations, global politics, political corruption, political parties, and political values. The Internet has created communication channels that play a key role in news dissemination. Social networks not only have the ability to change news, but also have the ability to change the dynamics of political corruption, values ​​and political conflicts. Through the electoral process, global conflicts and extreme politics with the use of social media in China, diplomacy around the world has become less private and susceptible to public perception. With the use of social media, political candidates can also use these platforms to gain more votes in their upcoming election for politicians. Social media is a very helpful tool in many ways. It helped politics as well in many different ways.

As we see, the government favors the media outlet where they can get something, where they can benefit while the opposite happens to the media outlet who opposes the government’s agenda. The government utilizes their authority to deprive our countrymen the democracy we deserve. Main reason for this is either the government has absolute flaws where people can easily condemn them in a snap. With the government at the upper hand, the people won’t have a say. They’ll equip the law and use it against the media that opposes them. So much for democracy, the media we are provided today has already been manipulated. The news these media outlets release to the general public is like the criteria if they will be a target or an ally of the government. It is up to our perspective whether we believe every sugarcoated statement in our media or wake up to the reality of how manipulated it is.

Although at some point media was just used for personal purposes rather than for the benefit of the community. The use of media continues to rely on the government because there is also something that people can get out of it. There are lots of people who get easily believe in what they see or hear from the media, some exploitative individuals use this platform to gain money and for them, it does not matter if the information that they distribute to people is a fact or just fiction. These things resulted in so many disadvantages of the easy access and spread of information through the use of media platforms. Is there something that we could do to eradicate this love-hate relationship between media and government, and the exploitative actions from politicians and media users? Honestly, we are being desensitized with these things we already knew, but we tend to take action because, for us, media and government are inconsistent in their relationship with one another.

Undoubtedly, both have functions in our society. But these days, especially amidst this pandemic, the media and the government have been trying to find a middle ground. The government does its own thing and the media, per usual, reaches out to the public. Now this may seem stipendiary for both sides, but on multiple occasions, it can be veritably ruinous. You see, the media regularly puts the government under perusal from the public which creates tension. In turn, the latter enforces its authority, damaging the freedom of press. However, as the elections are approaching, it seems they have no choice but to "love each other" again - as they gain their own benefits out of this substantial event. Ostensibly, this cycle will remain unceasing. An endless back-and-forth shoving, and the citizens will remain manipulated and unknowing.

The Love-Hate Relationship between Media and Government has a positive and negative impact on the community. In today’s generation, most people now rely on social media, especially those people who are politicians. Through the media, people can be updated on any situations that are happening and also information from the government. Humans are very active, the satisfying part is that people actively share information because people know it is right. Another thing is people can see directly what politicians do to sustain his or her followers or companions that are beneficial. It is accurate that the media and the government also have a hate relationship. Noticing in any sources that there are lots of wrong labeling about a person or an event, and people assume that it is true, and criticism occurs. Most of the time people accuse social media because of uploading some unreal or fake posts just to get attention from others. These posts will also be seen by the government, and the government will state their dialogues and spread it through social media. And thousands of opinions will appear and result in misunderstanding to all the people in the community.