Food Review
I recently tried the Korean noodles called Paik Jjajang, mainly because this guy behind it has been facing a lot of controversy and issues in South Korea lately. I was curious about how confident someone must be to continue producing and marketing new products under their own name despite the backlash. He must be incredibly reputable or at least confident to print his name and face on the packaging.
Unfortunately, he’s not actually a chef, but more of a businessman disguised as a celebrity. He’s clearly leveraging his fame to promote his business. But there’s a reason why his products don’t stand out among competitors- they’re not unique at all. In fact, Paik Jjajang tasted worse than most similar products on the market. It reminded me of Chapagetti by Nongshim (this is my favorite one when it comes to instant jjajang noodles), but with an unpleasant sugary twist.
Personally, I didn’t enjoy it at all. Honestly, who would buy his products unless they’re biased or already a fan?
Rating: 1/5 ☹️
I’ve tried some of his other products in the past, but that was back when his fame was skyrocketing. I didn’t find it special at the time either.
