#monitaly

https://www.permanentstyle.com/2024/03/how-does-paris-compare-to-pitti-pendleton-frizmworks-viberg-and-more.html

Monitaly AW20

I first came across Yuki Matsuda’s brilliant work through Yuketen, as we carried their boat shoes at Por Vocação, where I first worked after transitioning into fashion. Years after, when I began attending Pitti, it made perfect sense that the first labels I wanted to visit in person were the same ones I was used to selling to an elite audience, hoping to see the faces behind the brands. 

Yuki was definitely a revelation and a personality that marked me to this day. One of the coolest looking, funny, heart-warming individuals I’ve had a chance to meet, he spent quite some time filling me in on the details of Yuketen’s collection and that is when he introduced me to his other project: Monitaly.