A hot new range of 12 soft drink products from MoFaya has hit the South African market – featuring fresh new flavours and a sparkling use of kasi lingo in the product names. MoFaya, a black-owned beverage company in South Africa, has gained considerable ground in the African market since launching five years ago, and is now established in the top-tier energy drink range by volume. Siphiwe Shongwe, MoFaya’s ‘Firestarter’ co-founder and partner with DJ Sbu, who boasts the designation, ‘Chief Hustler’, had the aim of creating a strong and authentically African-inspired non-alcoholic beverages brand in South Africa and Africa with a strategic plan that comprises four ‘chapters’. Shongwe says the first chapter opened with the launch of the first energy drink variant, followed by three additional flavours and accompanied by high intensity marketing strategies. “We have achieved what we planned in chapter one, and we are now moving into chapter two with the launch of our carbonated soft drinks.” The new soft drink range, made to an exceptionally high standard, includes Cola – Sash Mnyamane, Crème Soda – Nomalizo, Ginger Beer -iGemmer (described as a true African taste that always screams ‘hoyi hoyi’ when it goes down your throat), Granadilla – Slay Queen,  Grape – Tjovitjo, Iron Brew – Intsimbi, Lemon – Boss Zonke, Lemonade – Botsotso, Litchi – Akekhugogo, Orange – Mzekezeke, Coco Pine – Yellow Bone, and Raspberry – Isichomani. Read the full article

‪Our family @2020leaders and PDA at the @City_Ekurhuleni Youth Economic Summit at @Birchwoodhotel #Leadership #MoFaya #BUC #MassivMetro. ‬

Hustlers drink #mofaya https://www.instagram.com/p/CAe6MDgFuuaVHVIuMm7Zj1JmgBCgesevFMQSSo0/?igshid=1dazrh1gs8ly9

Less People, Less Bulshit! #king ... . . . . …. CEO @_whitelions #djmash Aka #mashboy @mashalalaraimi …. . . . #kingkiba #mofaya #Shilawadu #tetema #kainama #millardayo #muhogo #masozy #wemasepetu #washa #wasiwasi #DoorDie #simbasctanzania #sawa #nandy #morningmotivation #djmash #experienceoman #muscatbloggers #africans #workoutmotivation #loveyourself #likesforlikesback #followings #millionairemindset #business #mindset (at Mall of Muscat) https://www.instagram.com/p/B9mf-g0H_XN/?igshid=1wzp55pm3mqfs