#mobile website optimisation

Are you a part of a design team? Well, then you must be aware of the burgeoning realm associated with mobile website designing. The world is moving fast. Technology is dominating every other field of work. With the advancement of computing technology, internet services and especially the mobile technology, the world is experiencing a massive realm of competition. Mobile devices nowadays are not only used for phone calls or portable media players. They have been stuffed to the throat with loads of features like access to the internet, GPS systems, etc.

Mobile devices that have been enabled with an internet access capability are quite useful nowadays. Mobile web is referred to the internet usage on a mobile gadget. It can be a tablet PC, a Smartphone, etc. Initially, the internet was limited to fixed-line systems. Mobile devices can host web based applications and internet surfing, but it still has a lot of advancement to make.

There are several issues, which hamper the usage, of a mobile website. One of the main issues is incompatibility of the web pages with the operating systems of the mobile device. One of the biggest pitfalls of mobile website designing is the ‘pixel' factor. With the introduction of high-definition images and video display, the pixel resolution, became a decisive factor. For example, the screen display of an iPhone 3GS has a pixel configuration 165 PPS, while that of iPhone 4 is twice the amount. This has become a strong reason of headache for designers.

A suitable method that is normally adopted by the designers is that they calibrate the resolution of the target device according to the measurements they have. The next crucial step is to break the page into small sections. When there is a large text content, it is tough to read them. So, the best option is to throw them on a different page. In this way, the scrolling option is limited to a single direction. Simplicity is equal to usability. That's the equation solved by website designers all the way. Desktops can give you quickly loaded pages but this time is lengthened when the same links are loaded on a mobile device. So stripping down you website is extremely beneficial. This gives you a balance between navigation and web-content. Animated contents, whizzed menus, and fancy rollovers might be beneficial for your desktop surfing. But, as soon as, it comes mobile surfing, you must strictly avoid such material. Entering text must be avoided in case of mobile website design, because it is difficult to enter texts in mobile devices.