#missiondrift

The £200,000 question: When is 'free' money actually too expensive? I've seen so many brilliant charities lose their way chasing a "shiny" funding trend. Take Haven House: they were brilliant at face-to-face support. A major foundation offered £200k, but only if they pivoted to developing an app. Their smart leader, Emma, said no. Chasing money that doesn't fund your core strengths leads to mission drift and mediocrity. The most strategic move a nonprofit can make is saying no to a misalignment. What is your organisation's true North Star? Read the full story on why funding your strengths, not trends, is the radical choice today: #NonprofitStrategy #CharityLeadership #FundingDecisions #MissionDriven #StrategicFocus