#meclabs

I’ve been ego trapped.  Moreover, I’ve been ego trapped by someone I once dubbed “the nicest guy in social media.”  I’ve been ego trapped by Daniel Burstein of MECLABS.

As Daniel wrote to me in his provocative email:

If you had one last blog post to write, what would you say?   Better yet, if all the respected marketing bloggers took one moment to share their legacy with the marketers of the world…at the exact same time...without prior warning…what impact would it make?  Well, there’s only one way to find out. Let’s do it. 

So I am doing it.  I am pretending this is my last blog post, and imparting my “legacy.”  This is what I’d say:  

Get the hell off the Internet.  Play with your kid.  Order a pizza and outrageously overtip the driver.  Take your dog on a hike.  Call your mom.  Watch every X-Files episode in sequential order.  Surprise your spouse with flowers.  Call my mom.  Make your roommate a sandwich.  Learn how to tie a windsor knot. Volunteer at a shelter.  See how many licks it really takes to get to the center of a Tootsie Pop.  Discover Steve Earle.  Read the box top to a board game for which you previously invented rules.  Apologize to someone.  Just step away from the monitor and do something.  There’s nothing I (or any other “marketing expert”) can say that’s nearly as important or interesting as rejoining your life, already in progress.