#luxuryboxpackaging

Perfect for showcasing your love and affection! Create an element of surprise and leave a lasting impact.

You have a great product and a unique story to tell, but are constantly wondering, “What else can I do to stand out amongst the fierce competition without breaking the bank?” Small business owners often see rigid box packaging just as a necessity to protect the main product. But, did you know it can play a pivotal role in your business’s sales process and long-term growth. 

Join us as we talk about the power (benefits) of packaging and how custom rigid-box packaging might just be a secret ingredient your business needs to grow and succeed. 

What is Branded Packaging? 

It’s common to assume that packaging is just about protecting the main product during shipment from the manufacturing facility to the final customer. That’s a limited view regarding the role of packaging. But, times have changed and in today’s day and age, a branded, rigid box serves as a vehicle to tell your brand’s story and elevate the customer experience. 

What do we mean by branded, rigid box packaging? The definition is not limited to just including your company’s logo, font, name, and colours on the outside box. Branding can also mean using unique materials, designing the box to open in a certain way, including specific tissues or art within the box. Branding can be as big or small as you’d like and with a custom rigid-box, the packaging options are endless. 

Benefits of Branded Rigid Box Packaging 

According to a Neilson study, 70% of customers go for a product based on packaging alone. If this statistic doesn’t sell you the benefit alone of giving your packaging the same love, thought, and care that your product gets, there’s more. Below, we delve deeper into the four ways a custom rigid-box package can benefit your business. 

1.Communicates Your Brand’s Story and Message 

Packaging provides a medium to communicate with your customers; it’s an extension of you product and business. Some find it helpful to think of your rigid box as a salient salesman that engages and delights your customer. The packaging can show what values your business holds dearly. We need to look no further than the iconic brand, Apple. Every element of their minimalist, rigid box is designed to be clean, direct, engage curiosity and reflect an aspirational lifestyle— all things that the brand is synonymous for. It also speaks volumes about the product inside. You can do all this by investing in a custom rigid box design. 

2. Heightens Customer Experience

                                                 Picture Credit: Sufio.com

The packaging you use is the first contact your customer will have with your brand. When the packaging is thoughtfully curated and aesthetically pleasing, it generates authentic excitement for them. Furthermore, if this heightened excitement is followed by a superior product, the experience will be imprinted in the customers’ minds. This positive memory will deliver repeat value and sales.  

The entire unboxing trend, which has it’s unique appeal, is also about transforming something ordinary into extraordinary. With a custom rigid box, you have the power to design your customer experience exactly as per your terms — both in a functional and delightful manner. 

3. Increases Product Value 

First impressions form in milliseconds and can remain in a customer’s mind even if they are contradicted with facts later. Custom packaging is critical to forming that positive first impression, which also increases the final product value.

Let’s look at this example — you place an order for a men’s shirt from two brands. One brand delivers their shirt in the typical plastic bag, while another gets the shirt in a crisp cardboard box with tiny pins and cardboard stiffeners to ensure the shirt remains crisp even during transport. Even before a customer opens the shirt, they will associate the second brand as superior and more luxurious even if the price point is the same. Packaging has a power to alter expectations and experiences. 

4. Creates Brand Awareness and Aids Marketing Efforts 

With custom rigid box packaging that highlights your business’s logo, colours, and story, you are not only building brand awareness, but also aiding your marketing efforts. The rigid box can be customised to communicate specific product features, discounts, and other marketing messages through the choice of box, material, colours, images, and font. 

By consistently using customised packaging, you are also building brand identity and awareness. The more recognisable and differentiable your brand becomes, the easier it is for customers to pick it apart in a crowd. You can churn more sales by simply investing in creative and customised packaging. 

Packaging Sets You Apart 

Packaging is much more than just protecting cover for your product. It is a sales and marketing tool that communicates with your customers, builds a connection with them, and elevates their user experience — all things that will generate sales and fuel your company’s growth. Lastly, custom rigid box packaging won’t break your business’s budget. 

At the CMPL Expo we launched our new varieties of boxes for perfumes, cosmetics and FMCG products. These are all unique designs and will definitely help amplify your brand. Click on the button below to download the catalog and see all the images of the boxes with their respective pricing.

Download our Catalog

Here’s a Sneak Peak into some of the latest box styles for perfumes and cosmetics. 

The Tall Octagonal Box Style

The Purse Style Box 

The Bridge Opening Box Style 

The Angled Clamshell Box

Award winning packaging needs the highest quality manufacturing. We at OyeBoxes are completely obsessed with quality. 

In order to develop any sort of packaging (rigid box, mono carton, corrugated, etc) a large number of quality checks are needed. We have tried to list down the top 5 most essential quality checks. 

1.Requirement gathering & Soft-proofing :

Requirement Gathering using our ERP: 

At OyeBoxes we believe in the saying “Well Begun is half Done”. This includes ensuring that the pre-press and new product development teams are absolutely in sync with the customer requirements. For that we have perfected our ERP system to capture complete details from our customer.

 Snapshot of how customer requests are entered into the system. 

Soft Colour Proofing with Calibrated Monitors: 

The pre-press teams at OyeBoxes follow detailed SOPs for file preparation. Once the requirements are in place, we move on to the important stage of producing the first digital proof. Here we use calibrated Epson and HP printers to produce the first digital proof. These are then matched (also known as soft-proof) against our calibrated Eizo Monitors.

2.nward Material Quality ChecksI (IQC) :

As the saying goes, “The proof is in the pudding”. The quality of any packaging is totally dependent on the quality of raw materials used. 

At OyeBoxes we have extremely stringent quality checks when it comes to inward material QC. The specifications first needs to match the committed raw materials shared with the customer. All the raw materials are checked for their respective quality parameters. The boards used, the paper used, the lamination, foil, UV – all the materials are checked at the inward stage itself. We also provide supplier scorecards and evaluate our suppliers on a quarterly basis. 

3.Print quality Matching:

Our presses & CTP systems our equipped with the colour management systems that ensure accurate colour representation and consistency. The Printing department follows highly detailed SOPs in order to ensure the perfect ink match at all times. 

 OyeBoxes Print operator matching Quality  

4.In-Process Quality Checks (IPQC) :

The manufacturing of a rigid box entails multiple post-press functions like cutting, die punching, V-grooving, foiling, etc. At each process Inward QC measures are in place to ensure that no unwanted wastages take place at the final stage. Each machine and machine operator has a detailed QC process.  

               Sample of one our many In-Process QC checks

5.Finished Good QC (FGQC) :

Last but not the least, Finished Good QC is a very critical stage in the QC process. This is also the most expensive QC check since any error at this stage means a complete remake of the product. 

In Finished Goods QC (FGQC) we do a Look test, strength test, packaging test, count match amongst many other things. Depending on the type of product the QC is done to ensure that there are no damages to the product and that the final shipping of the product will be smooth. 

Collapsible Rigid boxes are a game changer in the packaging industry. They offer stability, cost savings, elegance – all packed in one!

Major brands like Michael Kors, Chanel, Coach etc are all moving towards this innovation. Collapsible rigid boxes are the future of luxury packaging – no compromise on quality, huge benefits in transportation and storage. Even though the cost of production is relatively similar to regular rigid boxes, at any given time they save approximately 60% transportation costs.

Watch how to assemble our collapsible rigid boxes!

Major Advantages: 

1.Reduces Storage Space by 70% 

Any brand owner who has used rigid boxes for their packaging, is aware of the amount of space that the boxes consume. Just 500 boxes can fill up a 300 sq ft room (depending on the size of the box obviously). This is very expensive. For this same reason, collapsible boxes have been introduced because they reduce storage space by approximately 70%. 

2.Transport Costs down by 40%: 

Another big issue with rigid boxes is the cost of transportation. Transportation can take up to 20% of overall costs of the product. Collapsible rigid boxes reduce this cost by a minimum of 40% and allow more boxes to fit in one single container. This makes worldwide shipping of rigid boxes much more affordable. 

3.High Stability & Rigidity

Our collapsible rigid boxes are made with high density kappa boards which provide the stability that your product needs. Along with the advantages of lower storage and transport costs, collapsible rigid boxes are perfect for storage of delicate items like glass, electronic products etc.

4.Completely Customizable

Our collapsible rigid boxes can be customised completely. The table below shows what level of customisations are possible with collapsible rigid boxes. 

Each beverage is different, therefore the packaging needs to be unique as well. Create innovative, durable, and sturdy boxes that will tell your brand story and help you stand out on the shelf. 

Rigid boxes are ideal for protecting fragile items like your premium liquor and spirits. The design team at Oye Boxes will work with you to create custom solutions that will elevate the brand experience for your customers, while keeping the main product safe and secure.  

We have machines and post-press capabilities to increase the strength and durability of these beverage packages.

Rigid Packaging options for the beverage industry

Box Styles :

Top bottom Rigid box, Magnetic Hinge style Box,Neck and Shoulder Box, Trunk Box with Handle, Drawer Style Rigid Box, Book Style Rigid Box, Clamshell rigid box, Telescopic Lid Rigid Box.

Box Structure :

Collapsible or Non-Collapsible

Type of Fitments :

Eva Foam, Satin Cloth, Velvet Cloth, Corrugated fitments, Rigid board Fitment, Injection Moulded fitment, FBB Board Fitment

Special Effects :

Debossing, Embossing, Spot UV, Metal Stickers, Foil stamping, Screen Printing, Laser cutting, Metal Plate with laser etched details.

Handles / Accessories :

Leather Handles, Rope, Ribbons, Locks, Jute Rope, Nylon Ropes, Die punched Handles amongst other options.

Lamination Types :

Matte, Gloss, Velvet, Sparkle & Holographic.

Covering Materials Options :

Art Paper, Kraft Paper, Jute, Ikat Cloth, PU Leather, PVC, Recycled Paper, Handmade paper.

Quality Check :

100% QC is done before final delivery. We also have dedicated QC members for Inward QC, In-process and Finished good QC of the Rigid boxes.

Speciality Paper Mills We Work With:

Fedrogini, Favini, Shiro Japan, Cordenons, Neenah, Hansol, ArjoWiggins.

Board Used :

Smurfit Kappa, Kappa board from Certified Indian board manufacturers. Thickness varies from 1 mm to 3.5 mm depending on application. 

We also make rigid boxes with MDF in case additional stability is required.

Sampling / Prototyping :

With the help of the in-house sample cutting tables, in-house UV, foiling capabilities we are able to make precise samples for our customers. 

Timelines:

Quote – 12 to 36 Hours depending on complexity of the project 

Sample – 2 to 4 days 

Production – 500 to 5,000 a day, depending on the detailing in each project.

Packaging:

Export Grade Corrugated Packing with Angle Boards (When and where necessary) with Shrink wrapping. In certain cases, we also use MDF for making the outer packaging.

MOQ :

MOQ as low as 50 Boxes.

Are you designing a welcome kit package for your customer, but you don’t know the exact size or cost of the box? Sounds Familiar? 

OyeBoxes has a simple solution for this problem. 

After a lot of research & trials, we’ve come up with three sizes which will cater to almost 99% of your Welcome Kit requirements. 

You won’t need to worry whether or not the products will fit in the box. 

Introducing 3 standard welcome kit box sizes: Mini, Maxx & ProMaxx.

These boxes are all collapsible in nature and consume 20% of overall space. Additionally the inner fitments can be customised easily at any time! The image below shows how the inner fitments can be customised.

These boxes are compact, sturdy, economical & more importantly take very little time to customise.

Here’s a video that explains more about the Mini, Maxx & ProMaxx boxes.