What is it?

#TheSmileProject is a community challenge inspired by the idea that smiles are contagious.

At Frontback, we believe an abundance of these contagious smiles can break down borders and turn strangers into friends. Over time, many of you have gotten to know someone from across the globe on Frontback.

What we want to do is collectively join hands and provide you with some inspiration on moments that will spread smiles through our community and around the world.

Want to join #TheSmileProject? Here’s how to get started:

Follow @FrontbackPanda. This will enter you into the competition.

Introduce yourself to @FrontbackPanda and the rest of #TheSmileProject community by this Sunday, December 21st. Use the hashtag #HelloMyNameIs and mention @FrontbackPanda.

From Monday, December 22nd to Sunday December 28th, we will provide you with a list of daily challenges to accomplish (see below). Make sure to hashtag #TheSmileProject on your photos and that day’s hashtag.  Example: For the introduction hashtag, you’ll want to use #TheSmileProject and #HelloMyNameIs

Win a bag of swag! or an iPhone 6! Each day, our Staff will choose winners based on who captures the best moment from that day’s challenge. Winners will receive Frontback gear, including t-shirts, stickers and other surprises. At the end of the week, we’ll announce one winner who will receive a bag of Frontback swag and a new iPhone 6!

So, what are those daily challenges?

Today to Sunday, December 21st

#HelloMyNameIs - Introduce yourself to the community and tell us a fun fact about yourself. Use this hashtag and mention @FrontbackPanda.

Monday, December 22nd:

#ThisCity - Show us something that you love about the city in which you are staying. This could be anything… your favorite street, coffee shop, restaurant, bridge, sculpture. Anything about the city you are in that makes you smile!

Tuesday, December 23rd:

#TryIt - Try a new food today. It could be one that you've been scared to try or something you’ve been curious about!

Wednesday, December 24th:

#LetterToSanta - Write an open letter to Santa. Include at least 1 thing you would like for Christmas. The list can be as long as you would like!

Thursday, December 25th:

#PassItForward - This holiday do something that makes someone else smile. There are many ways pass it forward. It can be a random act of kindness or giving a stranger a helping hand. Most importantly, do something special for someone in need of a smile.

Friday, December 26th:

#TheMoreYouKnow - Today, learn something new. Take a Frontback of what you learned and share the knowledge!

Saturday,  December 27th:

#30MinutesMove - No matter what the form exercise, get yourself moving for 30 minutes. Walk, jog, run, yoga, crossfit, soccer… get out and go play!

Sunday, December 28th:

#GoForIt - Do something that you've been wanting to do, but you haven’t had the chance to do. The only limitation here is your imagination. Meet a stranger. Paint something. Whatever you choose, the outcome should be a smile!

So, what else? 

@FrontbackPanda will provide any additional announcements, pro tips on the daily challenges and other surprises. 

If you have questions, you can ask @FrontbackPanda by leaving a reaction. 

And, that's it. We're excited to see you all on Frontback!