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You’ve created a product that you’re proud of. You’ve launched your brand and opened an Etsy store, and your garage is stuffed with fabulous items that need to be sold. The good news is that Etsy marketing, along with paid Etsy advertising, doesn’t require a huge budget or a lot of skill. All you need to do is to take the time to understand your target audience and devise a strategy for reaching them with relevant, interesting content. However, before you get into any of that you need to master marketing on Etsy itself, and that often includes Etsy Ads as well as Etsy SEO.