#el rubius

STREAM ALERTS — for El Rubius

Year — 2025 Company — StreamElements Client — ElRubius Category — Illustration / Streaming Graphics Medium — Character Design & Alert Animation Assets Tools — Adobe Illustrator, Adobe photoshop

Link — https://www.twitch.tv/elrubius

Description — Illustration and visual concept developed for the stream alerts of ElRubius, one of the most influential Spanish-speaking streamers and content creators in the world, with millions of followers across platforms.

In livestreams, alerts are animated visual notifications that appear on screen when viewers interact with the channel—such as subscribing, donating, or following. These animations are a key part of the streaming experience, helping creators celebrate audience interactions in real time.

The project involved designing the character MadKat, the channel’s mascot inspired by Rubius’ real cat, Wilson. The work includes character development, exploratory sketches, and animated storyboard concepts showing how MadKat would react in different alert scenarios. These animated sketches served as visual guides for the final motion pieces used in the live stream.

Credits — Illustration & Art Concept — Anye Quintero Motion & Animation — Juan Manavella, Pilar Meaca