“That's disgusting!”

“That’s what we were going for.”

It's a classic experienced-by-few-seen-by-many execution.

To promote its new documentary series Dirty Business: The Sick Truth Behind Britain’s Sewage Scandal, Channel 4 in the UK created this fountain to be on display for 3 days this week, leading up to the series' premiere.

Channel 4 can put some media money behind the video but I assume they will also run it on their network to promote the show.

This article says some of the figures in the fountain depict real people who appear in the series, and adds, "The full campaign includes ad vans that will visit water company headquarters with messages telling them to 'Get Ready for Their Close Up', and appear at beaches where water companies have previously dumped sewage to ask, 'Would You Swim Here?'.

Hi love! Good question.

I think, as an industry, the answer is yes and no. I believe ChatGPT will eliminate a considerable amount of work for filler content that brands use to build up an index or to meet a certain work volume quota. Low-paying copywriting gigs will likely be few and far between if AI can write them just as well.

However, high-quality copywriting involves a lot of creative strategy planning, research, thoughtful & tailored word choice, formatting, SEO-optimizing strategies, and cross-platform strategies, etc., which simply cannot be replicated. There's no automatic replacement for human creativity. So, if a brand, person, or large corporation wants its copy/editorial materials to cut through the noise, they know it's in their best interest to hire someone who can bring this human element to their prose.

This creative approach should be used to subvert logic and reinforce the idea that the victim and others might misinterpret otherwise abusive/coercive behaviours. But what they do is soften the blow of reality so much that they nueter any call to action.

It's a sugar coated whisper when it needs to be an unexpected gut punch. This to me says that this is the result of an agency clueless about the issue or all the creative logic is from those within the cause who use the same coddling logic they use with those they support to sell the issue to others.

They mean well, at least.

This blog is about advertising my creative blog and to showcase what brand I will be doing, as well as the services, products and enterprises. This post will be my first blog and I hope you listen to my story of my first brand name. :D

Hello! I’m Diane, an MMA student who feels pain in her neck and shoulders nowadays and feels sleepy and hungry all the time. =.= hahaha xD Joking aside, I created a Facebook page named “czarinartz” which came from my second name ‘Czarina’ and added the word ‘artz’ or in simple words, arts. This page is the main topic of this blog which I will be promoting in order to gain followers who want to engage through my fb page where I will be posting the different artworks that I made. Let’s talk more about the main focus of my topic. :)

Specifically, the thing that I will tackle is my own brand name on my fb page and its purpose and impact on different social media platforms. I think the impact of creating a brand name and a page is to have more connections with other people, not only with fellow artists, but also for my target audience which is the people who likes art, an art which considered having a cute and soft theme, as well as fanarts of K-Pop idols/artists and anime characters. I would also like to add fanart of the movies/series that I have watched coz after I watched something, there is a feeling inside me that I become inspired of doing illustrations of them. ☆3☆ This will greatly showcase my talent in drawing and also, I like doing food illustrations because there are a variety of food drawing where I see on the internet that catches my attention which I wanted to do as well, so there will be times that my client will be a foodie or a person who loves food. 

Next will be the product and services of my brand. In terms of product and services, I will be doing fb posts (since my page is a newbie page right now) that shows my OCs and other art contents like my old artworks, fanarts, requested arts and cute posts. I would also add traditional art since that style is where I started learning drawing and also my most dominant format of making artworks, that's why it will be a mix of digi and trad art or vice versa. There will be stickers and photocards in the near future using my OCs, other fanarts and food illustrations (Hoping to have enough budget for the materials xD). I still don’t have a printer to make stickers and photo cards, that’s why my starting point of selling is digital art for now. 

Thus, creating a brand name for a page is really important since it will be an extra income for me because I am still a student – a broke student hahaha xD Anyway, it is fun having your own brand which also gives me happiness and a reason to move forward and improve my art in a very different way. I think that would be all for my story, so now, I will be plugging my art pages that are listed down below (I am not forcing you to follow my page, just follow what your heart says hehe xD). But honestly, it will be a huge help for me. Also, follow me here on Tumblr so that we can connect with each other. ;) ♡♡♡

https://www.facebook.com/diane.czarinartz/

https://www.instagram.com/czarinartz/

www.tumblr.com/czarinartz