#balsamiq

In a fast-paced digital product environment, rapid ideation and efficient collaboration remain critical for successful UI/UX design. Despite the rise of advanced high-fidelity design tools, Balsamiq continues to hold relevance by focusing on simplicity, speed, and early-stage product thinking.

In 2026, teams still use Balsamiq for:

• Quick wireframing and low-fidelity prototyping • Early-stage UI/UX brainstorming sessions • User flow and layout planning • Collaborative design discussions and feedback • Rapid concept validation before development

Low-fidelity prototyping helps teams focus on structure, functionality, and user experience without getting distracted by visual perfection. Balsamiq enables designers, developers, and stakeholders to iterate ideas quickly and align product vision efficiently.

While modern high-fidelity tools provide realism and interactive experiences, low-fidelity workflows remain valuable for reducing design complexity, saving time, and accelerating decision-making during the initial stages of product development.

The debate is no longer speed versus realism — modern UI/UX workflows require the right balance between both.

Read More:

A website for Electric Motor Vehicles

I have never tried this before! As a UX Researcher I spend most of the time crunching numbers, planning research for a new product or a service and wondering whether to do a Qualitative or a Quantitative or a Mixed-Methods Research. I have tried my hands on design using Figma before. However as a researcher my expertise at design is mediocre. But ever since the time I got my hands using Balsamiq…

Hi All!

Below are the home landing page and category landing page for “Custom Cards by Abigail,”a cards business that is currently using Etsy. 

Research

After initial user research through the company’s Instagram page (polls and a survey taken by 31 users), we know that the users would rather use a website vs Etsy. We also know that product categorization is the most important aspect to the users and they care less about the “about” section of a website. The second most valued feature is easy check out. 

Some other notable research is that 64.5% of users are 18 - 25 years old and 80.6% are female. The majority of users are located in the Northeast US, where the company’s owner is from. 

When asked what kind of cards users shop for the most, they selected birthday cards followed by thank you cards, congratulatory cards, greeting cards and then sympathy cards.

I’ll share more research as I post additional wireframes of other pages!

Design Decisions

Through my research, I’ve made design decisions to reflect users preferences. First of all, 11/11 users responded to a poll saying they would prefer a website to Etsy, which kicked off this whole process.

With product categorization being extremely important to users, I decided to include the product categories as a horizontal menu bar, leaving out an About category or a Contact Us category. With those areas being less important to the user, they are linked together in a “Letter from Abigail” page (link at bottom of every page). 

The categories (after the home page labeled as “New”) are in the order of most to least shopped, according to the user survey.

Feedback

This is where you guys come in! I’d greatly appreciate any feedback on these two pages. I’ll be posting more wireframes soon for this project! 

Thanks in advance for the help!

Application mobile: 4 étapes pour développer votre idée d’application

Vous pensez à une idée qui, selon vous, pourrait être la prochaine Uber depuis des semaines. Donc que fais-tu? Voici trois étapes que vous pouvez suivre pour vous aider à développer votre idée.

1. Recherchez votre idée

La première chose que vous voulez faire avec votre idée est de la rechercher. J’ai eu un client qui a passé beaucoup de temps à me faire une danse NDA avant de parler avec moi.…