Mobile statistics are important - that's a no brainer!
They're important because they can tell you what your customers like and their habits so that you can provide an even better service for them, but who sad smartphone statistics had to be boring?
Here at Awakin we are constantly researching the latest stats so you don't have to! The most recent collection of mobile smartphone usage deals with addiction and there's a few funny stats to go with.
For example - would you go without sex for a weekend rather than give up your iphone for a few days? Well according Gazelle.com, June 2012 15% of people in their recent survey said they would! Crazy right? But not as crazy at the 18% of people who said they would give up bathing before they gave up their iPhone!
But what keep people so engrossed in their smartphones? Well according to a Nielsen study conducted in the second quarter of 2011 which monitored app downloads for a 30 day period over half are using their smartphones for social networking while 26% are using their smartphone to shop.
So what does this mean for the small business who are trying to create a cost effective mobile strategy? Well first of all you need to jump on the mobile app band wagon because its not going away anytime soon, the frequency of which people use their phones tells us that the more accessible your business is from their phone the more likely they are to engage with you - and that's the bottom line!
At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at [email protected] to find out more or CLICK HERE to see our latest special offer for new customers!