New arrival! COR denim blazer, the first ever jacket we ever made is BACK! ๐งฅ๐ฅ Made in Italy ๐ฎ๐น with @candianidenim COR is rugged and stylish, destined to become your best friend. Just like with true friendship, the longer you have it and the more you wear it, the more beautiful and valuable it gets. #amsterdenim #cor SWIPE for a throwback to last Summer where our founder Ben Fokkema talks about COR after trusting his own 'best friend' to our archives for the opening of our flagship store on Dam Square. He explains (in Dutch ๐ณ๐ฑ ) the relayed shoulder which improves your posture and why COR fades so nicely. Worn for seven years straight, beautiful fades and no holes or any other kind of damage. In the last video you can hear the sound of @dannyveramusic ''Rollercoaster' ๐ข coming from our @funktrunk.nl which perfectly describes the blue journey we've been on since 2014. For everyone who read this far: We're giving away one new COR denim blazer to the comment best explaining where the name JANI MENDES comes from #whatdoesitmean #denim #blazer #ruggedstyle #colbert #italianmade #candianidenim #fashion #throwback #damsquare #amsterdam #sustainable #jacket #buylessbuybetter (bij Dam Square Amsterdam) https://www.instagram.com/p/CE7WTghD7Ar/?igshid=1fu7gizpjtqz9